[Remote] Senior Account Executive at DraftKings

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Advertising, Entertainment, Marketing TechnologyIndustries

Requirements

Candidates must have at least 5 years of experience selling digital marketing and branded content partnerships, with a strong understanding of the digital ad tech landscape. A proven ability to uncover and close new business with targeted accounts, a collaborative and goal-driven mindset, and comfort navigating ambiguity are essential. While remote applicants are considered, candidates based in or with experience in NY/Detroit are preferred.

Responsibilities

The Senior Account Executive will act as a strategic partner to clients, leveraging consultative selling skills to drive adoption of DraftKings' ad solutions aligned with their marketing goals. This role involves demonstrating success selling marketing solutions including sponsorship, promotion, event, media, agency, and brand direct, and recognizing macro trends in the sports marketing space.

Skills

Digital Marketing

Branded Content Partnerships

Ad Tech

Consultative Selling

Sponsorship Sales

Promotional Marketing

Event Marketing

Media Sales

Agency Sales

Brand Direct Sales

Client Relationship Management

Business Development

Sales Strategy

Negotiation

Market Trend Analysis

DraftKings

Online platform for fantasy sports and betting

About DraftKings

DraftKings operates in the online gaming and entertainment industry, focusing on daily fantasy sports, sports betting, and online casino games. Users can engage in daily fantasy sports contests for cash prizes, place bets on various sports events, and play casino games like slots, blackjack, roulette, and poker. The platform also includes a marketplace for digital collectibles, allowing users to buy, sell, and trade NFTs of celebrities. DraftKings ensures compliance with gaming regulations, providing a secure environment for its users. Unlike many competitors, DraftKings offers a diverse range of gaming options and revenue streams, attracting a wide audience of sports fans, gamblers, and digital collectors. The company's goal is to create a comprehensive and safe platform for users to enjoy various gaming activities and digital asset trading.

Boston, MassachusettsHeadquarters

2012Year Founded

$911.4MTotal Funding

IPOCompany Stage

Crypto & Web3, GamingIndustries

1,001-5,000Employees

Benefits

Performance Bonus

Company Equity

Risks

Class action lawsuit for alleged unlawful account termination could damage reputation.

Accusations of collusion with FanDuel may lead to antitrust investigations.

Sportsbook+ in New York may face regulatory scrutiny over its subscription model.

Differentiation

DraftKings offers a unique combination of fantasy sports, sports betting, and online casino games.

The company has ventured into the NFT market, expanding its digital collectibles offerings.

DraftKings ensures a secure gaming environment through compliance with gaming authorities.

Upsides

Partnership with Delta Air Lines could open new revenue streams through in-flight gaming.

Launch of Sportsbook+ in New York offers enhanced odds, attracting more subscribers.

Entry into the NFT market taps into the growing digital collectibles trend.

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