Channel Partnerships Director
FetchSalary not specified
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Ad Technology, Marketing TechnologyIndustries
Requirements
Candidates must possess at least 8 years of business development experience in programmatic advertising and have a deep understanding of the programmatic advertising ecosystem, including data and identity spaces. A demonstrated track record of delivering against large revenue goals, strong analytical skills with the ability to make data-supported recommendations, and experience negotiating complex legal agreements are required. Proficiency with Google Sheets and Google Slides, along with strong written, verbal, and presentation skills, are essential. An MBA is preferred.
Responsibilities
The Strategic Partnerships Director will be responsible for prospecting and closing new partnerships that drive scalable revenue from new demand sources and managing existing partnerships to identify new revenue opportunities. This role involves building and managing a pipeline of revenue-generating opportunities, developing revenue projections, and delivering against new revenue goals for select new products. The Director will collaborate with OpenX sales leaders and product/tech teams to align activities, contribute market feedback to product strategy, and help incubate and implement new partnerships and channels.
Skills
Partnership Management
Business Development
Revenue Growth
Sales Pipeline Management
Programmatic Advertising
Ad Tech
Digital Advertising
Client Relationship Management
Negotiation
Strategic Planning
OpenX
Programmatic advertising platform for digital inventory
About OpenX
OpenX operates a programmatic advertising platform that enables the real-time buying and selling of digital ad inventory. The platform connects publishers, advertisers, and app developers, allowing advertisers to bid on ad space as it becomes available. This process helps publishers maximize their revenue while ensuring that advertisers can effectively reach their desired audiences. OpenX generates revenue through transaction fees on ad placements and offers additional services like advanced analytics and audience targeting. What sets OpenX apart from its competitors is its focus on maintaining high marketplace quality and transparency, using data and technology to prevent ad fraud and enhance ad performance. The platform supports various ad formats, including display, video, and mobile, to meet the changing demands of the digital advertising landscape.
Pasadena, CaliforniaHeadquarters
2007Year Founded
$73.4MTotal Funding
SERIES_ECompany Stage
Data & Analytics, Consumer Software, CybersecurityIndustries
201-500Employees
Benefits
Professional Development Budget
Risks
Privacy regulations like CCPA and GDPR challenge OpenX's data management.
Ad-blocking technologies may reduce OpenX's ad targeting effectiveness.
The deprecation of third-party cookies threatens OpenX's ad targeting methods.
Differentiation
OpenX offers a unique partnership with Givsly for purpose-driven marketing solutions.
The company is a leader in cookieless advertising, leveraging Google's Privacy Sandbox.
OpenX provides seamless cross-channel ad experiences across web, app, and CTV.
Upsides
OpenX's expertise in CTV advertising aligns with the growing CTV ad spend.
The partnership with Givsly enhances OpenX's appeal in sustainable advertising.
OpenX's advanced analytics benefit from AI integration in ad targeting.
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