Senior Product Marketer - Belgian Market at Atlan

Leopold, Indiana, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, InsurtechIndustries

Requirements

Minimum 6 years of experience in Product Marketing, Product Manager or Brand. Preferably in B2B SaaS
Fluency in English
Experience in defining, positioning and launching products or services
Experience in working in or with commercial organisations or go to market teams
Thrive in fast-paced environments and have a strong business sense
Fluency in French or Dutch and cultural context (Belgium) is an asset
Strong generalist, with can-do mindset & hands on attitude to problem-solving
Natural talent in storytelling and copywriting
High level of empathy. Obsessed about ‘customer experience’
Appetite for both strategic thinking and hands-on work (ex: content creation)
Analytical mind: ability to frame solutions to ill-defined or ambiguous problems. Ability to simplify complex content
Able to rally stakeholders from diverse teams and seniority levels around a common goal
Aiming to hire within the C1-E level range

Responsibilities

Work closely with product and business teams to ensure the successful go to market of business segments
Put a strong focus on value proposition and how to pitch in sales conversations: identify what does not work and craft solutions with business teams (sales, account management, sales enablement)
Develop deep understanding of business segments and personas through market & competitive intelligence and transfer this knowledge to product and business teams
Gather and funnel product feedback from the field to influence the product roadmap and iterate on the pitch
Write the value proposition and pitch for new segments (ex: blue collars) in close collaboration with sales teams
Test value proposition and pitch by joining sales meetings and full deal cycles, from small companies to largest Belgian corporations
Create supporting marketing materials
Craft and execute creative ideas to unblock sales cycles (e.g., organize wellbeing workshop with decision makers)
Scale learnings from specific cycles to other commercial teams through trainings
Analyze product feedback from commercial teams and prioritize for product roadmap to unlock deals
Serve as the go-to person for marketing in the Belgian market, building bridges between marketing, sales and product

Skills

Key technologies and capabilities for this role

Product MarketingGo-to-MarketValue PropositionMarket IntelligenceCompetitive IntelligenceSales EnablementPersona DevelopmentProduct FeedbackSales Pitch

Questions & Answers

Common questions about this position

What experience is required for the Senior Product Marketer role?

Minimum 6 years of experience in Product Marketing, Product Manager or Brand is required, preferably in B2B SaaS, along with fluency in English and experience in defining, positioning, and launching products or services.

Is this a remote position or does it require being in Belgium?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What will my team and work environment be like at Alan?

You'll be part of the Belgium team, closely working with Alan global marketing & product teams, as part of a company with 650+ people operating across France, Spain, Belgium, and Canada.

What makes a strong candidate for this Senior Product Marketer position?

A strong candidate has at least 6 years in Product Marketing, Product Management, or Brand (ideally B2B SaaS), fluency in English, and proven experience defining, positioning, and launching products, with the ability to collaborate across sales, marketing, and product teams.

Atlan

Unified platform for data management and collaboration

About Atlan

Atlan offers a platform for data management that helps teams access and understand their data while promoting collaboration. Its unique data catalog organizes metadata, reducing data silos and integrating with various industry tools to create a comprehensive data stack. The company uses a pay-as-you-go revenue model, making it flexible for businesses of all sizes, and is known for its strong customer service with quick response times. Atlan's goal is to streamline data management processes, enhancing data accessibility and collaboration for organizations.

Singapore, SingaporeHeadquarters

2019Year Founded

$195.5MTotal Funding

SERIES_CCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

201-500Employees