Principal Key Account Manager
NextRollSalary not specified
Full Time
Senior (5 to 8 years)
$120,000 – $145,000Compensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Marketing, AdvertisingIndustries
Requirements
Candidates must have deep experience in digital marketing, lead generation, and customer acquisition across long sales cycles and multi-stakeholder buying journeys. Experience managing and growing complex B2B client relationships, including SaaS, services, and enterprise accounts, is essential. A strong understanding of business and marketing objectives, measurement and analysis, and project management skills is also required.
Responsibilities
The Senior Account Director will manage client relationships and serve as the primary point of contact for all client requests. Responsibilities include seeking opportunities to advance client relationships and identify new business, developing a deep understanding of each client's business, market, and competitive landscape, and proactively bringing strategic and innovative ideas to client engagements.
Skills
B2B Marketing
Digital Marketing
Lead Generation
Customer Acquisition
Long Sales Cycles
Multi-stakeholder Buying Journeys
Relationship Management
Integrated Digital Marketing
Marketing Strategy
Business Objectives
Marketing Objectives
Measurement
Analysis
Project Management
Project Definition
Scope Management
Risk Management
SaaS Account Management
Enterprise Account Management
Wpromote
Digital marketing agency for business growth
About Wpromote
Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, they focus on delivering measurable results that directly impact their clients' revenue. The goal of Wpromote is to provide customized marketing solutions that drive significant growth for businesses of all sizes.
El Segundo, CaliforniaHeadquarters
2001Year Founded
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, ConsultingIndustries
501-1,000Employees
Benefits
Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
Paid Vacation
401(k) Company Match
Medical Insurance
Dental Insurance
Vision Insurance
Life Insurance
Pet Insurance
Short Term Disability insurance
Risks
AI-driven marketing tools may outpace Wpromote's current offerings.
Data privacy regulations could strain resources and impact profitability.
Shift towards in-house marketing teams may reduce demand for Wpromote's services.
Differentiation
Wpromote offers a unique blend of paid media and SEO strategies.
Their proprietary Polaris platform provides a competitive edge in social media marketing.
Wpromote's data-driven approach tailors marketing efforts to client-specific goals.
Upsides
Wpromote's Creative Accelerator shows a 91% ROAS lift in beta tests.
Partnership with PubMatic enhances transparency and efficiency in media buying.
Recognition as a top digital agency boosts talent acquisition and retention.
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