Growth Marketing Manager at Topline Pro

New York, United States

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$100,000 – $120,000Compensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

N/AIndustries

Requirements

5+ years of total marketing experience, including 2+ in growth, lifecycle, or performance roles
Demonstrated success running outbound email campaigns that drive pipeline results
Experience setting up A/B tests and interpreting key performance metrics (e.g., open, click, reply, and meeting-booked rates)
Hands-on experience with tools like LemList, Instantly, Apollo, or similar platforms
Comfortable working cross-functionally with Sales, RevOps, and Marketing to align strategy and measure impact
Excellent written communication skills and eye for strong outbound messaging
Experience supporting a high-velocity sales team in a fast-paced startup environment
Bonus: Familiarity with email deliverability, enrichment tools (ex. Clay), or AI personalization
Bonus: Familiarity with enrichment tools, AI personalization, and email domain health—including setting up new domains and ensuring high deliverability rates
A strong executor who brings structure and follow-through to fast-moving teams
Curious, data-oriented, and eager to improve systems through iteration
Comfortable navigating ambiguity and adjusting quickly to changing priorities
Collaborative and eager to align with Sales, RevOps, and Marketing to drive measurable outcomes
A builder who improves not just the output, but the systems behind it, helping establish scalable practices for the team
Eager to apply AI creatively—whether through automated video creation, personalized email tokens, or scalable outbound plays that resonates
Excited to help shape Topline Pro’s outbound foundation and bring creative ideas to life through AI tools, automation, and experimentation

Responsibilities

Own and evolve outbound marketing strategy—revamping infrastructure and building scalable, performance-driven programs
Lead execution of outbound email campaigns with experimentation frameworks and full-funnel performance tracking
Diagnose and fix funnel leaks using data-backed insights—supporting lead nurturing and conversion from first touch through close
Collaborate with Sales, RevOps, and Marketing to align on ICP, messaging, and campaign timing
Design systems and processes for scalable, automated outreach, improving the speed and quality of execution
Run always-on lead-nurturing programs—spanning outbound, retargeting, and remarketing—and partner on intersecting inbound efforts to unify our email engine
Leverage AI tools to personalize outreach at scale—using dynamic tokens, video demos, and automated content to boost reply rates and efficiency

Skills

Outbound Marketing

Email Campaigns

A/B Testing

Performance Metrics

AI Tools

Lead Nurturing

Funnel Optimization

Email Automation

Personalization

Sales Collaboration

Topline Pro

Generative AI platform for home services

About Topline Pro

Topline Pro provides a Generative AI platform that helps home service businesses improve their online presence and customer engagement. The platform allows users to create custom websites that are optimized for search engines, making it easier for potential customers to find them. Additionally, it includes an application that manages content for local listings, automates social media posts, and enables online payment processing. This service is particularly beneficial for small businesses and home service professionals, as it simplifies their operations and enhances their visibility in the market. Unlike many competitors, Topline Pro focuses specifically on the home services sector and offers subscription-based access to its tools, ensuring that clients have ongoing support and resources to grow their businesses.

Boston, MassachusettsHeadquarters

2020Year Founded

$16.5MTotal Funding

SERIES_ACompany Stage

Consumer Software, AI & Machine LearningIndustries

51-200Employees