Baseten

Field Marketing Manager

New York, New York, United States

$130,000 – $170,000Compensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, AI & Machine LearningIndustries

Requirements

Candidates must possess a Bachelor’s degree in Marketing, Business, or a related field, along with 5-7 years of experience in field marketing within the technology or SaaS industry. A proven track record in delivering and optimizing demand-generation programs to meet pipeline goals is essential. Candidates should have a strong understanding of sales processes and the buyer’s journey in enterprise environments, as well as proficiency with marketing tools such as Salesforce and Hubspot. Excellent project management skills and strong interpersonal and communication abilities are required, along with the willingness to travel up to 25% for events and meetings.

Responsibilities

The Field Marketing Manager will develop and execute regional field marketing plans and programs to align with sales priorities and pipeline goals. They will plan and manage events to drive demand, accelerate pipeline, and engage customers. This role involves partnering with sales and channel partners to implement account-based marketing strategies targeting high-value accounts across GenAI and Enterprise. The manager will also own program management, including event logistics, budget oversight, and vendor coordination. Analyzing and reporting on campaign effectiveness to provide insights for future initiatives is a key responsibility, along with leveraging digital marketing strategies and collaborating with product marketing to align messaging and go-to-market strategies.

Skills

Salesforce
HubSpot
Field Marketing
Demand Generation
Event Planning
Budget Oversight
Vendor Coordination
Marketing Tools
Project Management
Account-Based Marketing

Baseten

Platform for deploying and managing ML models

About Baseten

Baseten provides a platform for deploying and managing machine learning (ML) models, aimed at simplifying the process for businesses. Users can select from a library of open-source foundation models and deploy them with just two clicks, making it easier to implement ML solutions. The platform features autoscaling, which adjusts resources based on demand, and comprehensive monitoring tools for tracking performance and troubleshooting. A key differentiator is Baseten's open-source model packaging framework, Truss, which allows users to package and deploy custom models easily. The company operates on a usage-based pricing model, where clients pay only for the time their models are actively deployed, helping them manage costs effectively.

Key Metrics

San Francisco, CaliforniaHeadquarters
2019Year Founded
$58.4MTotal Funding
SERIES_BCompany Stage
AI & Machine LearningIndustries
51-200Employees

Benefits

💰 Competitive compensation: We aim to provide 90th percentile (or better) salaries and equity grants for every team member commensurate with their experience.
🌎 Remote-first work environment: The Baseten team is welcome to work from wherever they want; fully remote, in our San Francisco office, or a mix of both. We provide a $1,000 stipend for you to make your home office comfortable and productive.
🏓 Regular in-person team summits: We get together as a team three times a year to plan, workshop, and most importantly, get to know each other better.
🌴 Unlimited PTO: We ask that everyone take at least 4 weeks of vacation. And we have a company-wide break between Christmas and New Year's Day.
🏥 Full healthcare coverage: Medical, dental and vision insurance for you and your family.
🍼 Paid parental leave: 16-weeks fully paid parental leave (adoptive and non-birth parents included) and flexibility with schedules while returning to work.
📈 401(k): Company-sponsored 401(k) for you to contribute to.
🧠: Learning and development budget: We encourage you to take classes, attend conferences, and invest in your craft and we’ll cover expenses to make it happen.

Risks

Increased competition from specialized AI models tailored for specific industries.
Potential over-reliance on Google Cloud Marketplace may limit flexibility and control.
Rapid AI model development could render Baseten's offerings obsolete without continuous innovation.

Differentiation

Baseten offers a serverless backend for machine-learning applications with auto-scaling.
Truss, an open-source model packaging framework, allows seamless deployment of custom models.
Baseten's platform provides comprehensive monitoring tools for efficient model performance tracking.

Upsides

Integration with Google Cloud Marketplace boosts visibility and customer acquisition potential.
$40M Series B funding enhances Baseten's platform capabilities and market reach.
Chains framework positions Baseten for complex AI workflows, attracting sophisticated projects.

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