Demand Generation at Thanx

North America

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Restaurant Technology, Hospitality, Food ServiceIndustries

Requirements

3-5 years of B2B SaaS demand generation experience

Responsibilities

Execute against pipeline targets, creating measurable sales opportunities that drive results
Partner closely with sales to design and execute outreach programs that drive qualified conversations
Create and optimize multi-touch email campaigns that move prospects through the sales funnel
Assist with events, including field events and industry conferences; work with sales to organize field events and manage conference logistics as well as pre-event outreach strategies and post-event follow-up to maximize ROI
Manage and optimize B2B SaaS marketing and sales technology stack, including MixMax, Salesforce, AutoPilot, Gong, and similar platforms
Leverage existing content assets to create multi-channel marketing materials
Implement AI-driven workflow automation to scale content creation and campaign execution
Maintain comprehensive marketing calendar and ensure flawless campaign execution
Produce engaging short-form video content and social media assets that resonate with B2B audiences
Create compelling outreach sequences and sales enablement materials
Drive measurable improvements in lead quality, conversion rates, pipeline velocity, and sales team productivity through data-driven campaign optimization

Skills

Key technologies and capabilities for this role

Demand GenerationB2B MarketingLifecycle MarketingMarketing AutomationCRMPOS Integrations

Questions & Answers

Common questions about this position

Is this role remote-friendly?

Yes, this is a 100% remote role that can be based anywhere in the US or Canada.

What is the salary range for this position?

This information is not specified in the job description.

What skills are required for the Demand Generation role?

Key skills include executing pipeline generation, partnering with sales on outreach programs, creating and optimizing multi-touch email campaigns, and assisting with events like industry conferences. The role requires strategic thinking, hands-on execution, experimentation with new engagement approaches, and solving complex automation challenges.

What is Thanx's company culture like?

Thanx emphasizes core behaviors including Find A Way, Focus on What Matters, Say “Thanx” Genuinely, Welcome Diverse Perspectives, and Empathy Over Ego, leading to strong employee tenure, internal promotions, and an impressive alumni network.

What makes a strong candidate for this Demand Generation role?

Strong candidates will rethink conventional B2B tactics for the restaurant industry, experiment with new engagement approaches, solve complex automation challenges, and toggle between strategic thinking and hands-on execution while driving pipeline and revenue growth.

Thanx

Customer engagement and loyalty solutions provider

About Thanx

Thanx offers customer engagement and loyalty solutions for restaurants and retailers through its CRM platform. The platform collects data from customer interactions, allowing businesses to create detailed profiles and run personalized marketing campaigns easily. Thanx stands out by providing unique rewards and experiences tailored to individual customers, enhancing their overall experience. The goal of Thanx is to help businesses build long-term relationships with their customers to increase retention and revenue.

San Francisco, CaliforniaHeadquarters

2011Year Founded

$22.5MTotal Funding

SERIES_BCompany Stage

Consumer Software, Enterprise Software, AI & Machine LearningIndustries

51-200Employees