Product Marketing Manager - Sales Enablement

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Artificial Intelligence, Cloud Computing, SemiconductorsIndustries

Requirements

Candidates should have 3-5+ years of experience in product marketing, sales enablement, or a related field, preferably within the technology or AI industry. A proven track record of developing and executing successful sales enablement programs, including content creation, tool development, and training delivery, is required. Demonstrated experience in creating persona-specific sales playbooks, pitch decks, battlecards, and other sales collateral is also necessary, along with a strong understanding of sales cycles, buyer journeys, and the challenges faced by sales teams. Excellent written and verbal communication skills, with the ability to translate complex technical concepts into clear, compelling, and concise sales narratives, are essential, as are exceptional collaboration skills and an analytical mindset with experience tracking and reporting on the effectiveness and ROI of enablement programs.

Responsibilities

The Product Marketing Manager, Sales Enablement will own the sales enablement strategy and execution from a product marketing perspective, ensuring sellers are empowered with the right content and knowledge at every stage of the sales cycle. This includes developing persona-specific playbooks and field toolkits, maintaining and evolving pitch decks, and launching and managing onboarding and continuous training paths. The role also involves leading a win-loss program in partnership with Revenue Operations, aligning content drops with feature releases and marketing campaigns, and managing an organized enablement asset portal.

Skills

Product Marketing

Sales Enablement

Go-to-Market Strategy

Content Creation

Training Development

Persona Development

Battlecards

Pitch Decks

Value Proposition Articulation

LPU

Cloud

Groq

AI inference technology for scalable solutions

About Groq

Groq specializes in AI inference technology, providing the Groq LPU™, which is known for its high compute speed, quality, and energy efficiency. The Groq LPU™ is designed to handle AI processing tasks quickly and effectively, making it suitable for both cloud and on-premises applications. Unlike many competitors, Groq's products are designed, fabricated, and assembled in North America, which helps maintain high standards of quality and performance. The company targets a variety of clients across different industries that require fast and efficient AI processing capabilities. Groq's goal is to deliver scalable AI inference solutions that meet the growing demands for rapid data processing in the AI and machine learning market.

Mountain View, CaliforniaHeadquarters

2016Year Founded

$1,266.5MTotal Funding

SERIES_DCompany Stage

AI & Machine LearningIndustries

201-500Employees

Benefits

Remote Work Options

Company Equity

Risks

Increased competition from SambaNova Systems and Gradio in high-speed AI inference.

Geopolitical risks in the MENA region may affect the Saudi Arabia data center project.

Rapid expansion could strain Groq's operational capabilities and supply chain.

Differentiation

Groq's LPU offers exceptional compute speed and energy efficiency for AI inference.

The company's products are designed and assembled in North America, ensuring high quality.

Groq emphasizes deterministic performance, providing predictable outcomes in AI computations.

Upsides

Groq secured $640M in Series D funding, boosting its expansion capabilities.

Partnership with Aramco Digital aims to build the world's largest inferencing data center.

Integration with Touchcast's Cognitive Caching enhances Groq's hardware for hyper-speed inference.

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