Associate Director, Integrated B2B Marketing | DACH

Associate Director/Senior Marketer, DACH Marketing

Employment Type: Full-Time Location Type: Remote

Company Overview: Deel

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Deel is among the largest globally distributed companies, with a team of 6,000 spanning over 100 countries and speaking 74 languages. We foster a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why Join Deel?

• Fastest-Growing SaaS Company: Deel is transforming how global talent connects with world-class companies, breaking down borders that limit hiring and career opportunities.
• Infrastructure for the Future of Work: We are building the infrastructure for the future of work, enabling a more diverse and inclusive global economy.
• Significant Impact: In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries.
• Industry Recognition: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and recognized on Y Combinator’s top companies list.
• Career Accelerator: Experience at Deel is a career accelerator, tackling complex challenges that impact millions of people's working lives.
• Strong Momentum: Backed by a $12 billion valuation and $1B in Annual Recurring Revenue (ARR) in just over five years.

About the Role: Associate Director/Senior Marketer, DACH Marketing

Deel is seeking an experienced Associate Director or Senior Marketing Manager to lead and execute our marketing strategy for the DACH region. We are looking for a self-driven, creative, and strategic marketer with a proven track record of building and scaling market presence in DACH. The ideal candidate will have experience developing segment-specific strategies and executing local campaigns that drive sustainable brand awareness and generate high-quality pipeline.

In this role, you will own the end-to-end marketing strategy for the DACH region, from planning and execution to performance analysis. You will be responsible for crafting and deploying demand generation initiatives to grow our brand presence, attract early adopters, and convert them into loyal customers and passionate brand advocates.

Responsibilities:

• Strategic Leadership:
  • Develop go-to-market marketing strategy for the DACH region.
  • Define messaging and positioning with a strategic focus on maximizing pipeline and conversion.
• Cross-functional Collaboration:
  • Work closely with local sales, central marketing, and digital marketing teams.
  • Create and execute market-focused demand and field marketing programs to accelerate pipeline growth.
• Campaign Ownership:
  • Own content and integrated campaign strategy and execution.
  • Collaborate with agencies, influencers, and partners across sales, growth, and wider marketing functions.
• Initiative Execution:
  • Lead complex, cross-functional initiatives that drive business forward.
  • Ensure pipeline growth and alignment across multiple teams and stakeholders.
• Growth Metrics:
  • Drive growth at the market level by developing and reporting on key KPIs.
  • Assess pipeline health and activate lead acceleration.

Salary: Not specified.