Partner Marketing Manager (Technology Partners)
dbt LabsSalary not specified
Full Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
AdTech, MarTech, Data PrivacyIndustries
Requirements
- 5+ years of relevant work experience in adtech/martech/consulting
- Strong understanding of the advertising technology landscape
- Technical experience with relevant technologies
Responsibilities
- Develop and deliver new workflows, tests, and POCs for strategic partners as primary account owner
- Resolve technical issues related to LiveRamp products
- Monitor and track implementation progress and communicate with internal teams for product optimization
- Manage multiple client implementations and projects simultaneously
- Educate, pitch, and drive adoption of LiveRamp integrations among partners
- Develop and maintain robust account strategies and QBR planning
- Collaborate with larger account teams
- Develop relationships with leading marketers and represent LiveRamp at events
- Provide technical expertise and guidance to partners throughout the sales process
- Deliver customized product demos and train partners
- Run regular workshops to facilitate successful sales results
- Identify and unblock strategic paths to success
- Serve as a subject matter expert on LiveRamp products and solutions
Skills
AdTech
MarTech
Partnership Management
Account Strategy
Technical Troubleshooting
Product Demos
Project Management
QBR Planning
Sales Training
POC Development
LiveRamp
Identity platform for people-based marketing
About LiveRamp
LiveRamp offers an identity platform that connects people, data, and devices for effective marketing. This platform supports people-based marketing, allowing businesses to target their audiences more accurately. LiveRamp operates on a subscription model, providing services like data onboarding and identity resolution to help clients unify and analyze their data. The company aims to empower businesses to use data responsibly while enhancing customer experiences.
San Francisco, CaliforniaHeadquarters
2011Year Founded
$15.6MTotal Funding
IPOCompany Stage
Data & Analytics, Consumer SoftwareIndustries
1,001-5,000Employees
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
Remote Work Options
Unlimited Paid Time Off
Paid Holidays
Paid Parental Leave
Employee Stock Purchase Plan
Wellness Program
Risks
Competitors' adoption of data clean rooms may dilute LiveRamp's market share.
DIRECTV partnership success depends on streaming platform user growth.
Life360's ad business growth could conflict with LiveRamp's existing clients.
Differentiation
LiveRamp offers a fully interoperable infrastructure for end-to-end addressability.
The platform ensures safe and responsible consumer data usage, crucial in today's privacy-conscious world.
LiveRamp's subscription model provides clients with data onboarding, identity resolution, and connectivity.
Upsides
Growing demand for data clean rooms enhances LiveRamp's market position.
Phasing out of third-party cookies boosts interest in identity resolution solutions.
Partnerships with streaming platforms expand LiveRamp's digital advertising reach.
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