Advertising Account Manager
RockbotFull Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Candidates must possess a Bachelor's degree in Marketing, Advertising, Communications, or a related field, and have 6-8+ years of experience in client success, account management, or similar roles within the advertising or marketing industry. A strong understanding of digital advertising products, including programmatic, social, display, video, and native formats, is essential. The role requires exceptional interpersonal, presentation, and communication skills, the ability to interpret campaign performance data and translate it into actionable strategies, and proficiency in CRM and project management tools like Salesforce and Asana. Detail-orientation and the capacity to manage multiple clients and campaigns concurrently are also necessary.
The Sr. Client Success Manager will develop and maintain strong, long-term relationships with assigned advertising clients, acting as the primary point of contact to understand their business objectives and align advertising solutions. They will partner with internal creative, strategy, and media teams to ensure timely and accurate campaign execution, monitor performance metrics, and proactively optimize efforts. Responsibilities include leading the onboarding process for new clients, identifying upsell and cross-sell opportunities, delivering regular campaign performance reports and insights, and translating data into strategic recommendations. The CSM will also represent the voice of the client internally and drive high levels of client satisfaction and retention by consistently delivering value and addressing concerns.
Digital health platform for fitness tracking
MyFitnessPal is a digital health and fitness platform that helps users achieve their weight loss and wellness goals through a mobile app and website. Users can track their calorie intake, monitor exercise, and access personalized meal plans, along with articles on nutrition and fitness. The platform operates on a freemium model, offering basic features for free and premium subscriptions for advanced tools. MyFitnessPal aims to support individuals at all fitness levels by providing comprehensive resources for improving health and well-being.