Senior Business Development Director at DoubleVerify

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Advertising, AdTechIndustries

Requirements

10+ years of demonstrated excellence in business development or partnership roles
Strong understanding of advertising technology, verification services, API integrations, and programmatic environments
Deep knowledge of Social platform ecosystem, with strong preference for experience working at social platforms
Strong analytical skills and technical competency to interface with Business Development, Product, and Commercial contacts at partner companies
Ability to think both tactically and strategically to shape and execute partnership strategy with Social and emerging platforms
Effective at navigating large organizations and building relationships across hierarchical levels from executive to field level
Strong understanding of the role third-party data plays in the revenue organizations of Social and emerging partners
Functional understanding of integrations and ability to articulate DV’s needs with partners from a commercial and technical perspective
Comfortable with cold outreach to generate relationships and build partnerships and account plans from scratch
Strong presenter, including presenting to large groups and participating on industry panels

Responsibilities

Work with VP, Business Development to continuously develop and refine partnership strategy
Build strong relationships on multiple levels at each of the partner companies
Maintain current licensing deals with platforms and identify opportunities for expanded revenue growth of these partnerships
Identify new revenue streams through new licensing deals with prospective partners
Partner with DV Product leadership to effectively advocate for DV needs
Maintain close contact with DV Sales and Client Services to drive new usage of DV services and understand client needs related to Social and emerging platform availability
Identify partnership gaps (with existing and new partners) and effectively close deals that solve for those gaps
Navigate complex contractual agreements and advocate for DV terms
Maintain DV’s leadership in Social and emerging platform distribution and coverage
Drive growth of DV’s global distribution and coverage of services on Social and emerging platforms
Manage select platform partnerships for revenue growth, deeper integrations, and greater usage of DV’s existing and future services
Identify opportunities to license DV data directly to partners to help create higher quality media offerings

Skills

Business Development

Partnership Management

Revenue Growth

Analytical Skills

Strategic Planning

Digital Advertising

Social Platforms

Data Licensing

Technical Competency

Integration

DoubleVerify

Digital advertising verification and analytics services

About DoubleVerify

DoubleVerify ensures the quality and effectiveness of digital advertising for major brands. The company provides verification and analytics services that help brands, advertisers, platforms, and publishers confirm that their ads are seen by real people, are placed in safe environments, and effectively reach their target audiences. Their services include checking ad viewability, preventing fraud, and ensuring brand safety by using advanced technology and dedicated teams to identify and combat fraud schemes. Unlike many competitors, DoubleVerify focuses on providing comprehensive analytics that help clients maximize their advertising budgets and improve returns on investment. The goal of DoubleVerify is to enhance the trust and effectiveness of digital advertising, making it a reliable channel for brands to connect with consumers.

New York City, New YorkHeadquarters

2008Year Founded

$385.7MTotal Funding

IPOCompany Stage

Data & Analytics, Consumer SoftwareIndustries

1,001-5,000Employees

Benefits

401(k) Company Match

Performance Bonus

Company Equity

Risks

Ad-blocking software usage may reduce the effectiveness of DoubleVerify's verification services.

Privacy-focused regulations could limit DoubleVerify's ability to track and verify ad performance.

Growing competition from companies like Integral Ad Science pressures DoubleVerify to innovate.

Differentiation

DoubleVerify offers industry-leading GenAI protection against low-quality AI-generated content.

The company provides comprehensive media quality authentication across diverse digital channels.

DoubleVerify's News Accelerator program leverages engaged news audiences while ensuring brand suitability.

Upsides

Increased demand for CTV advertising optimization tools boosts DoubleVerify's AI-powered solutions.

Growing importance of GenAI protection aligns with DoubleVerify's recent product launch.

Expansion to platforms like Spotify indicates a trend towards comprehensive media quality authentication.

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