OpenX

Sales Development Representative

United States

Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Ad Technology, MediaIndustries

Requirements

Candidates should have 1-3 years of sales experience with a proven track record of exceeding lead targets and achieving sales quotas. A Bachelor's degree or equivalent, or 3 years of relevant work experience is required. Proficiency in Salesforce or other CRM software, excellent written and verbal communication skills, and strong problem-solving and analytical abilities are essential. The ideal candidate must be self-motivated, results-oriented, and capable of working independently and as part of a team, with a strong desire to advance within a sales organization.

Responsibilities

The Sales Development Representative will represent the company's products and services, leveraging comprehensive knowledge and consumer research to explain how solutions meet customer needs. Responsibilities include generating leads, building relationships by nurturing warm prospects, and identifying new sales opportunities. The role involves managing a pipeline of interested prospects, engaging sales executives, and identifying best practices for lead-generation. Utilizing Salesforce, cold calls, and email to generate new sales opportunities, identifying prospect needs, and suggesting appropriate products or services are key duties. Building long-term, trusting relationships to qualify leads, proactively seeking new business opportunities, and setting up meetings or calls between prospects and sales executives are also required. The SDR will report results to the sales manager on a weekly, monthly, and quarterly basis.

Skills

Salesforce
Cold Calling
Email Outreach
Lead Generation
Pipeline Management
Communication Skills
Customer Needs Analysis
Digital Advertising
Market Design
Technical Innovation
Operational Excellence
Partner Service

OpenX

Programmatic advertising platform for digital inventory

About OpenX

OpenX operates a programmatic advertising platform that enables the real-time buying and selling of digital ad inventory. The platform connects publishers, advertisers, and app developers, allowing advertisers to bid on ad space as it becomes available. This process helps publishers maximize their revenue while ensuring that advertisers can effectively reach their desired audiences. OpenX generates revenue through transaction fees on ad placements and offers additional services like advanced analytics and audience targeting. What sets OpenX apart from its competitors is its focus on maintaining high marketplace quality and transparency, using data and technology to prevent ad fraud and enhance ad performance. The platform supports various ad formats, including display, video, and mobile, to meet the changing demands of the digital advertising landscape.

Pasadena, CaliforniaHeadquarters
2007Year Founded
$73.4MTotal Funding
SERIES_ECompany Stage
Data & Analytics, Consumer Software, CybersecurityIndustries
201-500Employees

Benefits

Professional Development Budget

Risks

Privacy regulations like CCPA and GDPR challenge OpenX's data management.
Ad-blocking technologies may reduce OpenX's ad targeting effectiveness.
The deprecation of third-party cookies threatens OpenX's ad targeting methods.

Differentiation

OpenX offers a unique partnership with Givsly for purpose-driven marketing solutions.
The company is a leader in cookieless advertising, leveraging Google's Privacy Sandbox.
OpenX provides seamless cross-channel ad experiences across web, app, and CTV.

Upsides

OpenX's expertise in CTV advertising aligns with the growing CTV ad spend.
The partnership with Givsly enhances OpenX's appeal in sustainable advertising.
OpenX's advanced analytics benefit from AI integration in ad targeting.

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