Regional Manager, Cross Border (Channel Marketing) at Ninja Van

Jakarta, Jakarta, Indonesia

Ninja Van Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Logistics, E-commerce, TechnologyIndustries

Requirements

  • Minimum 4–6 years of experience in B2B/B2C marketing, partnerships, or channel management preferred, ideally within logistics, eCommerce
  • Strong project management skills; able to juggle multiple initiatives concurrently
  • Excellent written and verbal communication in business-level English and Bahasa Indonesia and comfortable engaging with internal and external stakeholders
  • Proficiency in data analysis, reporting, and deriving insights from multiple sources (Excel, Google Analytics, CRM tools, etc.)
  • Bachelor’s degree in any field

Responsibilities

  • Design and manage cross-border sales incentive programs and referral schemes, establishing clear guidelines, tracking mechanisms and reward structure
  • Monitor program(s) effectiveness and make data driven adjustments with Sales Heads to optimize outcomes
  • Develop and oversee the creation of impactful sales enablement and marketing assets (EDMs, videos, brochures, etc.) to empower channel partners in cross-selling cross-border products effectively
  • Build strong engagement with channel partners through regular performance reviews and feedback sessions, gathering market insights and aligning strategies with internal teams
  • Collaborate with PR and communications teams to craft key messages, support press releases, event publicity, and content development
  • Own and manage the events and communications calendar, leading the planning and execution of cross-border focused initiatives such as trade shows, masterclasses, webinars, networking sessions, and media engagements to maximize visibility and impact
  • Identify and secure strategic partnerships and co-marketing opportunities with ecosystem players, government ministries and industry associations to strengthen brand presence and generate leads
  • Lead regional/local campaigns in collaboration with cross-functional teams to generate a robust pipeline of qualified leads
  • Oversee the end-to-end lead management process, ensuring timely allocation, follow-up, and conversion tracking with channel sales partners
  • Steer digital presence and performance by managing updates to our international deliveries and freight forwarding websites, enhancing organic traffic and driving consistent lead flow
  • Performance tracking and analysis for all channel marketing initiatives, delivering actionable insights to drive continuous improvement
  • Provide strategic reporting to internal teams and senior stakeholders with recommendations on gaps, opportunities, and market priorities
  • Support cross-functional projects and strategic initiatives to ensure alignment with overall business objectives
  • Undertake additional projects or responsibilities (e.g. team management) as required to support broader team and business objectives

Skills

Sales Enablement
Channel Partner Management
Cross-Border Sales
Sales Incentives
Referral Programs
Data-Driven Optimization
Marketing Assets
EDM
Performance Reviews
PR Communications
Event Management
Partnerships

Ninja Van

Technology-enabled logistics and delivery services

About Ninja Van

Ninja Van provides delivery services in Southeast Asia, catering to both businesses and individuals. The company focuses on creating a simple and efficient delivery experience through its technology platform, which enables real-time tracking of parcels and allows customers to schedule deliveries at their convenience. Ninja Van operates a wide network of drop-off and pick-up points to enhance accessibility. The company generates revenue by charging delivery fees based on parcel size, weight, and distance, and also offers additional services like cash on delivery. Unlike many competitors, Ninja Van emphasizes customer service and a user-friendly experience, making it a significant player in the region's logistics market.

Singapore, SingaporeHeadquarters
2014Year Founded
$947.9MTotal Funding
DEBTCompany Stage
Automotive & Transportation, Consumer GoodsIndustries
1,001-5,000Employees

Benefits

Competitive income compared to the market
Tet bonus , Performance review from 1 - 4 months
Paid social insurance based on full salary
12 days annual leave, 5 days sick leave (with full salary)
High-class AON Health Insurance for manager level
Year End Party, annual Townhall Ceremony
Annual company trip
Attractive team-building activities
Provide laptop for employees

Risks

Increased competition from startups like Toki threatens market share.
Recent layoffs in the tech team may hinder innovation and technology advancement.
Reliance on revolving credit facility suggests potential cash flow challenges.

Differentiation

Ninja Van leverages advanced technology for real-time parcel tracking and delivery scheduling.
The company offers a wide network of drop-off and pick-up points for convenience.
Strategic partnerships with financial institutions enhance service offerings and customer reach.

Upsides

Rising e-commerce in Southeast Asia boosts demand for last-mile delivery services.
Expansion of warehouse facilities improves logistics infrastructure for SME clients.
New leadership appointments indicate a focus on regional growth and development.

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