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Product Marketing Specialist
at
Stanley Black & Decker
Bangkok, Bangkok, Thailand
Apply Now
$60,000 – $80,000
Compensation
Junior (1 to 2 years), Mid-level (3 to 4 years)
Experience Level
Full Time
Job Type
Unknown
Visa
Consumer Goods, Marketing
Industries
Skills
Key technologies and capabilities for this role
Market Research
Competitor Analysis
Marketing Strategy
Product Launch
Pricing
Demand Forecasting
Marketing Communications
Sales Performance
Product Portfolio Management
Stanley Black & Decker
Website
About Stanley Black & Decker
New Britain, Connecticut
Headquarters
1843
Year Founded
IPO
Company Stage
Industrial & Manufacturing, Consumer Goods
Industries
10,001+
Employees
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
401(k) Retirement Plan
Employee Stock Purchase Plan
Paid Vacation
Paid Sick Leave
Paid Holidays
Unlimited Paid Time Off
Wellness Program
Phone/Internet Stipend
Risks
Emerging Asian tool manufacturers increase competition, impacting market share and pricing.
Stricter environmental regulations may raise production costs for power tools.
Growing tool rental services could reduce individual tool purchases, affecting sales.
Differentiation
Stanley Black & Decker integrates WhisperDrive technology, enhancing product performance and market appeal.
DEWALT's POWERSHIFT system reduces CO2e emissions by up to 60%, leading in eco-friendly tools.
CRAFTSMAN's seven 2024 Pro Tool Innovation Awards highlight its industry-leading innovation.
Upsides
Partnership with WECS Renewables expands reach into the renewable energy sector.
Increased demand for eco-friendly tools boosts DEWALT's market traction in North America.
DEWALT's tool donation initiative supports tradespeople, potentially increasing brand loyalty.
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