Senior / Lead Product Marketing Manager, New Products
ZipFull Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Key technologies and capabilities for this role
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The role requires strong research skills, storytelling and creative positioning abilities, collaboration with cross-functional teams, and expertise in competitive intelligence and market insights.
Dutchie fosters a fast-growing, collaborative environment at the forefront of the cannabis industry, with opportunities to work closely with senior leaders and directly impact dispensaries and brands.
Strong candidates are equal parts researcher, storyteller, and collaborator, with the ability to own a product portfolio, craft compelling positioning and messaging, and manage competitive insights.
Technology solutions for cannabis dispensaries
Dutchie provides technology solutions tailored for the cannabis industry, focusing on both medicinal and recreational dispensaries. Their product offerings include Point of Sale (POS) systems, e-commerce platforms, payment solutions, and insurance services, all designed to help dispensaries manage operations, comply with regulations, and enhance customer experiences. The POS systems, previously known as LeafLogix and Greenbits, facilitate smooth transactions while ensuring adherence to local laws. The e-commerce platform allows customers to conveniently order cannabis products for delivery or pickup. Dutchie's business model is based on software as a service (SaaS), charging dispensaries a subscription fee and earning revenue through transaction fees. The company's goal is to make cannabis safe and accessible for everyone, emphasizing compliance and legality in all operations, while also supporting social change initiatives like the Last Prisoner Project.