Product Marketing Manager at PlayStation Global

San Mateo, California, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Gaming, EntertainmentIndustries

Requirements

Analytical rigor and ability to synthesize diverse data points into clear, persuasive, actionable recommendations
Strategic insight to translate market analysis, player insights, and business trends into strategies and frameworks
Creative storytelling skills to turn data into compelling narratives and craft visually compelling, executive-ready presentations
Strong communication skills for presenting findings to leadership and driving alignment
Ability to partner cross-functionally with teams like Consumer Insights, Marketing Analytics, Global Sales Planning, Game Marketing, Third Party Relations, and Brand teams
Innate curiosity for uncovering insights, analyzing cultural trends, market shifts, and player behaviors
Passion for gaming, innovation, technology, and play
Collaborative mindset for building relationships and bringing order to complexity

Responsibilities

Analyze market data, player insights, and business performance to develop actionable strategies and frameworks that inform PlayStation hardware and content roadmaps
Synthesize complex information into clear, concise recommendations and present findings in executive-ready decks that drive leadership alignment and decision-making
Develop strategic frameworks and tools that support cross-functional evaluations and guide key business decisions
Create, maintain, and evolve content and hardware roadmaps in alignment with global teams
Deliver timely, insightful competitive landscape updates to internal stakeholders and translate findings into actionable recommendations
Review and coordinate analytics and research project inputs with internal partners
Champion the voice of the player, ensuring customer insights inform strategies across the business

Skills

Market Analysis

Consumer Insights

Marketing Analytics

Strategic Planning

Data Synthesis

Executive Presentations

Business Strategy

Creative Storytelling

Global Sales

PlayStation Global

Designs and markets gaming consoles and accessories

About PlayStation Global

Working at PlayStation offers the opportunity to be part of a leading company in the gaming industry, renowned for its cutting-edge technology like haptic feedback and 4K HDR visuals. Employees are immersed in a culture of innovation and excellence that pushes the boundaries of gaming and entertainment. Contributing to a globally recognized brand that consistently delivers high-quality, immersive gaming experiences, ensures a dynamic and fulfilling work environment.

Foster City, CaliforniaHeadquarters

1994Year Founded

M_AND_ACompany Stage

Consumer Software, Entertainment, GamingIndustries

1,001-5,000Employees

Benefits

Health and wellness: Medical (PPO, HDHP, and HMO), dental, vision, disability, employee assistance program, flexible spending accounts, health savings account, student loan repayment assistance, education reimbursement program, wellness reimbursement, identity theft protection, basic and voluntary life and AD&D insurance, business travel accident insurance, 4.5% 401(k) match, commuter program, additional voluntary programs (group legal, pet insurance, auto and home insruance), onsite flu shots and biometric screenings

Family and time off: 12 paid holidays, generous PTO, paid parental leave, adoption assistance program, 529 college savings plan match, back-up child care, parental and elder care coaching

Perks: Sony product discounts, passport perks program, monthly $10 Playstation Network voucher, employee referral bonus, game launch events

Risks

Increased competition from cloud gaming services may impact PlayStation's market share.

Semiconductor shortages could affect PlayStation 5 sales and customer satisfaction.

Cybersecurity threats pose risks to PlayStation Network's stability and user trust.

Differentiation

PlayStation Network offers a comprehensive suite of gaming and media services.

The platform supports a wide range of PlayStation consoles and devices.

PlayStation's integration with PSVR enhances its virtual reality gaming experience.

Upsides

PlayStation's acquisition of Haven Studios could boost exclusive game offerings.

The rise of cross-platform play can increase user engagement on PlayStation Network.

Growing VR market aligns with PlayStation's investment in PSVR technology.

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