Senior Product Marketing Manager (USA Only - 100% Remote)
CloseSalary not specified
Full Time
Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Social MediaIndustries
Requirements
- 8+ years of experience in marketing, with a focus on offline growth channels
- Proven leadership in managing and executing large-scale offline marketing campaigns
- Data-driven, highly organized, and adaptable in fast-paced environments. Ability to measure offline impact and integrate insights into broader marketing strategies
Responsibilities
- Organize and manage offline events, brand activations, and experiential marketing efforts
- Identify and build relationships with universities, local organizations, and cultural influencers
- Develop and oversee ambassador programs at schools and universities
- Design creative incentive programs to encourage user referrals and organic brand advocacy
Skills
Offline Marketing
Event Management
Brand Activations
Strategic Partnerships
Ambassador Programs
Referral Marketing
Data-Driven Marketing
Campaign Execution
User Acquisition
Experiential Marketing
Voodoo
Develops free hyper-casual mobile games
About Voodoo
Voodoo.io focuses on mobile gaming and app development, particularly in the hyper-casual game segment, which features simple and easy-to-play games that appeal to a wide audience. Their games are free for users, and the company generates revenue through advertising by partnering with ad networks like AdColony and Adjust to display targeted ads within their games. This approach allows Voodoo to entertain millions of users globally while providing brands with advertising solutions to reach mobile gamers effectively. Unlike many competitors, Voodoo emphasizes user privacy by allowing users to manage consent settings and ensuring no personal data is collected from children under 16. The company's goal is to create engaging mobile experiences while maintaining a strong commitment to user privacy and providing valuable advertising opportunities for brands.
Paris, FranceHeadquarters
2013Year Founded
$480.1MTotal Funding
LATE_VCCompany Stage
Consumer Software, GamingIndustries
501-1,000Employees
Risks
BeReal acquisition may not yield expected returns if popularity doesn't rebound.
Questopia's launch in China could face regulatory challenges.
Wizz app's 'Teen Tinder' reputation may attract scrutiny from parents and regulators.
Differentiation
Voodoo is the #3 mobile publisher worldwide, following Google and Meta.
The company specializes in hyper-casual games, attracting a broad audience globally.
Voodoo offers advertising solutions, enhancing brand engagement with mobile gamers.
Upsides
Acquisition of BeReal diversifies Voodoo's portfolio beyond gaming.
Partnership with AppHarbr improves ad quality, increasing user engagement and revenue.
Successful launch of Questopia in China expands Voodoo's market presence.
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