Job Description

Salary: $232.1K - $273K Location Type: Remote Employment Type: Full-Time

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About Maze

Maze is the user research platform that helps companies build the right products faster by making user insights available at the speed of product development.

In most companies, research demand far exceeds supply. Time, cost, and lack of access to expertise hold teams back. In today’s AI-powered world, anyone can build a product fast. The real challenge? Deeply understanding user needs and building the right product. That’s where Maze comes in.

We believe companies shouldn’t have to choose between building fast and building right. Maze makes research accessible, intuitive, and fast so product teams can put user insights at the center of every decision.

Our platform enables researchers, designers, and product managers to quickly recruit participants, run studies autonomously, and surface insights that actually drive product decisions. Our AI capabilities automate the busywork and add depth and direction to the insights themselves.

That’s why Maze was recently named the #1 user research platform in UX Tools’ Design Tools Survey—and why we’re scaling fast across industries like B2B SaaS, e-Commerce, Financial Services, Retail, and Automotive, supporting world-class customers such as Uber, Amazon, Atlassian, Anthropic & more.

Maze is a Series B company backed by top-tier investors (Felicis, Emergence & Amplify). We operate a global remote workforce driven by our core values.

Please note: This role is open exclusively to candidates based in the United Kingdom, Portugal, and on the east coast in the United States. Due to the nature of our work and collaboration requirements, applications from other locations will not be considered. We appreciate your understanding and interest!

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Where We Are Today

We’ve found our stride with a clear view of where we win in-market and we’ve made bold moves to double down on it. We’ve focused our product, recalibrated our team, and extended our runway, giving ourselves the space to build momentum with intention.

Now, we’re ready for our next chapter. The foundation is set. What’s next is execution: sharper positioning, stronger demand generation, and a unified story to take to market. The Head of Marketing will own this charter.

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About the Role

We’re looking for a Head of Marketing who wants to help architect a new version of Maze’s go-to-market engine. As a member of the executive team, you’ll report to the COO and own marketing end to end, from positioning and brand to demand generation and product marketing.

You would be responsible for building a function that can deliver in both the near and long term. That includes:

• Positioning our platform and new AI products to the right buyers.
• Building demand systems that scale and align tightly with our sales motion.
• Defining a shared growth strategy across product, sales, and marketing.
• Shaping a brand that reflects where the product is headed.
• Leading and growing a team that values experimentation and collaboration.

You’ll work closely with product, sales, and the rest of the leadership team. You’ll move between strategy and execution every day - writing positioning, testing messaging, reviewing campaigns, and building out long-term plans for scale.

The person who succeeds in this role will likely have seen scale before, but they won’t be looking to repeat what worked elsewhere without adjustment. You should be comfortable with ambiguity and energized by the process of building something new. You care about execution and iteration as much as strategy. You’re someone who doesn’t wait to be told where to start. You look for the gaps, define what’s needed, and start testing.

Above all, you’re someone who leads by doing and believes that great marketing is tightly connected to product understanding and customer insight.

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What You’ll Do

• Develop and execute a comprehensive marketing strategy that drives growth, builds brand equity, and supports our sales and product teams.
• Lead and mentor a collaborative, high-i