Marketing Specialist

Position Overview

• Location Type: Remote
• Employment Type: Full-time
• Salary: Not specified

About the Role: Platform Science is seeking a creative and communicative Marketing Specialist with a B2B background to support our growth. The ideal candidate is a marketing generalist with broad knowledge across events, digital marketing, growth marketing, branding, and content creation.

Essential Responsibilities

• Execute marketing strategies across events, websites, social media, SEO/SEA, webinars, and email campaigns.
• Independently manage national and international tradeshow participations and events, collaborating with stakeholders.
• Maintain multilingual websites, focusing on content, structure, performance monitoring, and SEO optimization.
• Create and update multilingual marketing materials (presentations, banners, brochures, ads, digital portfolio) and coordinate translations and layout.
• Build and maintain a strong social media presence through multichannel posts and campaigns to enhance brand visibility, website traffic, and conversion.
• Collaborate with external partners on content creation, manage press relations, uphold brand guidelines, build stakeholder relationships, and ensure timely task execution, reporting to the Senior Marketing Manager in Belgium.

Requirements

• Education: Master or Bachelor degree in (Digital) Marketing or Communication.
• Experience: Approximately 3 to 5 years of experience in a marketing function within a B2B environment.
• Technical Skills:
  • Experience with emailing platforms, CRM, WordPress or other CMS systems.
  • Social media experience.
  • Proficiency in MS Office and Adobe’s Creative suite.
  • Affinity with marketing automation and Google tools (Analytics, Tag Manager, Search Console, etc.).

Skills & Attributes

• Proactive attitude and hands-on mentality.
• Ability to independently coordinate actions and motivate colleagues.
• Excellent communication skills in English (written and spoken).
• Knowledge of Dutch, French, or German is a plus.

Company Information

At Platform Science: Platform Science is working to connect everything that moves. Founded in 2015, we are an open IoT platform partnering with innovative fleets, application developers, vehicle manufacturers, and equipment providers in the transportation industry to deliver revolutionary solutions to supply chain professionals globally.

Our employees are an engaging, diverse group who believe in the power of great ideas. We hire individuals with different experiences and perspectives to build a company culture that fuels growth through innovation. We value thoughtful actions and empathy, approach challenges with resiliency and creativity, and encourage transparency as one team.