Manager, Marketing Operations
Instructure- Full Time
- Senior (5 to 8 years)
Candidates should have at least 5 years of relevant Marketing Operations experience at a fast-growing B2B company. Experience in executing multi-channel marketing strategies and aligning various stakeholders across Marketing and Sales is required, along with experience in designing and implementing nurture campaigns.
The Marketing Ops Manager will own the strategy and execution of the marketing platform with a focus on lead management, email automation, and database segmentation. They will collaborate with cross-functional teams on campaign production and execute integrated campaigns through multiple channels. Additionally, they will act as a subject matter expert on email nurtures, scoring, and segmentation processes while owning the campaign set-up and deployment of various types of content-driven campaigns.
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