[Remote] Marketing Operations Specialist at Terra

United States

Terra Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • Hands-on experience building and managing campaigns in leading marketing automation platforms (Marketo, HubSpot, Eloqua)
  • Experience working across core modules like email programs, smart campaigns, landing pages, forms, nurture flows, and events
  • Understanding of setting up and troubleshooting programs, tokens, smart lists, segmentations, and lead lifecycle workflows
  • Experience auditing data flows between marketing automation systems and CRMs (Salesforce or Microsoft Dynamics)
  • Ability to troubleshoot sync errors, routing issues, or attribution problems
  • Experience supporting and analyzing campaign performance by configuring UTMs, working with tracking pixels, and contributing to reporting frameworks
  • Strong organizational skills
  • High attention to detail
  • Ability to juggle multiple tasks and deadlines
  • Strong communication skills
  • Fluency in English (Spanish or French is a bonus)
  • Experience in B2B or agency environments (bonus)

Responsibilities

  • Build and launch campaigns across leading marketing automation platforms
  • Manage program templates and maintain scalable architecture within these systems
  • Create and manage lists, segments, workflows, scoring models, and lead lifecycle stages
  • Assist in the execution of multichannel campaigns
  • Monitor campaign performance and support dashboard creation in various tools
  • Troubleshoot issues within core platforms
  • Maintain and clean marketing databases across CRMs and MAPs
  • Collaborate with Digital Strategy team members and clients
  • Research new martech tools, process improvements, and marketing operations best practices
  • Support additional digital marketing tasks as needed

Terra

Creates programmable money and stablecoins

About Terra

Terra creates programmable money for the internet, focusing on decentralized finance (DeFi), Web3, and non-fungible tokens (NFTs). Its main product is a stablecoin network, which is a type of cryptocurrency designed to maintain a stable value. This network is open-source and controlled by stakeholders who own Terra's tokens. Terra serves individual investors, developers, and businesses, operating across multiple blockchains to ensure accessibility. The company generates revenue through transaction fees, token appreciation, and by supporting other blockchain projects. Terra aims to simplify digital money transactions and enhance the appeal of holding digital assets.

Seoul, South KoreaHeadquarters
2018Year Founded
$55.4MTotal Funding
EARLY_VCCompany Stage
Fintech, Crypto & Web3Industries
11-50Employees

Benefits

Generous PTO
Competitive Salary
401k Contributions

Risks

Increased regulatory scrutiny on stablecoins could impact Terra's operations.
Legal challenges faced by founder Do Kwon may destabilize leadership and strategy.
Dissolution of Terraform Labs may lead to operational disruptions and loss of confidence.

Differentiation

Terra offers a stablecoin network designed for mass adoption and financial stability.
The network is open-source, allowing stakeholders to modify and control its code.
Terra's ecosystem includes innovative projects like Mirror, Anchor, and Pylon Protocols.

Upsides

Integration with Layer 2 solutions enhances scalability and reduces transaction costs.
Cross-chain interoperability expands Terra's reach and usability across blockchains.
Growing interest in algorithmic stablecoins positions Terra as a hedge against financial instability.

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