Marketing Operations Leader
GliaFull Time
Senior (5 to 8 years)
Candidates should be highly detail-oriented and organized, with the ability to manage multiple tasks in a deadline-driven, cross-functional environment. Familiarity with marketing automation tools and/or CRMs, such as Marketo, Salesforce, HubSpot, Pardot, or similar platforms is required. An analytical mindset with basic experience using data analysis and reporting tools, such as Excel or Google Sheets is preferred. Interest in process optimization, automation, troubleshooting, and staying informed on marketing technology trends is also desired. Strong communication and collaboration skills, coupled with a proactive, resourceful, and problem-solving mindset are essential. Experience in a startup environment and the ability to thrive working independently as a proactive self-starter are highly valued.
The Marketing Operations Coordinator will support the integration of Salesforce with marketing technologies to ensure seamless data flow and system alignment. They will assist with the setup, testing, and execution of email campaigns, events, webinars, landing pages, and marketing workflows. The role involves generating basic reports and metrics to analyze marketing campaign performance and identify areas for improvement, maintaining data quality across marketing systems by managing list imports, cleansing data, and standardizing fields, and troubleshooting issues related to lead flow, email campaigns, and system integrations. They will also contribute to the documentation and refinement of marketing processes like lead scoring, data cleaning, and lead routing.
Data management platform for data pipelines
Matillion offers a data management platform that helps data teams build, manage, and orchestrate data pipelines efficiently. The platform features a usage-based pricing model, allowing clients to pay only for the services they use, which supports scalability. It integrates artificial intelligence to enhance productivity, including the use of large language models and automatic documentation generation. With a library of connectors for various data sources, Matillion simplifies complex data transformations and provides a unified view of all data pipelines.