Manager, Marketing at BrainStorm

American Fork, Utah, United States

BrainStorm Logo
Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
B2B SaaSIndustries

Requirements

Candidates should possess at least two years of experience in B2B marketing, and recent graduates with strong academic performance and relevant internship experience will also be considered. They should be a natural collaborator and team player, easily building connections with people and serving as a trusted resource. Furthermore, candidates must be confident communicators, both written and verbal, with an aptitude for clear and convincing writing, and demonstrate ruthless responsibility and reliability through strong organizational skills and the ability to independently manage tasks to completion.

Responsibilities

The Marketing Manager will enable sales and business development teams by delivering effective enablement resources, planning and executing strategic lead generation campaigns, creating compelling content such as white papers, blog posts, and webinars, and managing the company’s presence at expo events. They will also collaborate with marketing operations to streamline routing and follow-up processes, use market insights and feedback to refine messaging and campaigns, and report on marketing efforts to drive leads, completed demos, and build a significant marketing pipeline.

Skills

B2B Marketing
Sales Enablement
Marketing Campaigns
Content Creation
Event Planning
Lead Generation
Webinars
Email Campaigns
Market Insights
Marketing Operations

BrainStorm

Enhances software adoption and user engagement

About BrainStorm

BrainStorm enhances software adoption and user engagement through its platform designed for large enterprises. The platform streamlines onboarding and training processes, helping employees become proficient and motivated in using their software tools. Unlike many competitors, BrainStorm tailors its solutions to various industries and serves a significant portion of Fortune 100 companies. The company operates on a subscription-based model, providing continuous updates and personalized training programs, which helps clients achieve productivity gains and a strong return on investment.

American Fork, UtahHeadquarters
1995Year Founded
$16MTotal Funding
EARLY_VCCompany Stage
Consulting, Enterprise SoftwareIndustries
51-200Employees

Risks

Emerging SaaS competitors threaten BrainStorm's market share.
Economic downturns may reduce enterprise IT budgets, affecting BrainStorm's revenue.
Data privacy regulations could increase compliance costs for BrainStorm.

Differentiation

BrainStorm QuickHelp™ offers customizable content and live, instructor-led training.
45% of Fortune 100 companies use BrainStorm for software adoption.
BrainStorm provides a dedicated Client Success Manager for personalized support.

Upsides

Increased demand for remote work solutions boosts BrainStorm's platform relevance.
AI-driven analytics enhance BrainStorm's personalized learning paths and user engagement.
Microlearning trends allow BrainStorm to offer short, focused training modules.

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