[Remote] Campaign Manager, Marketing at Procore Technologies

Austin, Texas, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Construction Technology, SaaS, MarketingIndustries

Requirements

Bachelor’s degree or equivalent work experience combined with 5+ years of hands-on demand generation experience, including at least 2+ years focused on B2B ABM strategies
Proven track record of successfully executing 1:many and 1:few ABM campaigns that generated measurable pipeline and revenue from new logo acquisition
Strong understanding of the B2B SaaS buyer's journey and how to align content and channels for effective full-funnel marketing
Expertise in leveraging marketing automation (like Marketo) and CRM (like Salesforce) platforms to build, execute, and track campaigns
Excellent project management skills with a demonstrated ability to manage multiple complex projects simultaneously and meet deadlines
Highly collaborative and proactive mindset, with experience working closely with Sales and SDR leadership to understand and support their pipeline needs
Highly analytical approach and the ability to transform raw data into actionable insights for campaign optimization
Experience in the construction industry is a plus

Responsibilities

Design, manage, and execute targeted 1:many and 1:few ABM campaigns focused on acquiring new target accounts in the Owners market
Take full ownership of campaign execution and pacing to meet or exceed pipeline and opportunity generation targets for our new logo Owners business
Collaborate closely with Sales, SDRs, Product Marketing, and Revenue Operations to ensure seamless campaign execution and full-funnel message alignment
Partner with Audience Product Marketing to align on segmentation and create key messaging and content that resonates with the new logo Owner buyer
Implement the channel strategy, manage campaign budgets, and use data-driven insights in partnership with digital marketing to optimize performance across all channels
Monitor, analyze, and report on campaign performance metrics to key stakeholders, translating data into actionable insights for future strategies
Champion a culture of testing by exploring new strategies, creative, and channels to continuously improve campaign results and maximize conversion rates

Skills

Key technologies and capabilities for this role

Account-Based MarketingABMDemand GenerationCampaign ManagementCross-Functional CollaborationData-Driven StrategyPipeline GenerationSales EnablementProduct MarketingRevenue OperationsSegmentationMessagingContent CreationChannel StrategyBudget ManagementPerformance MetricsAnalyticsA/B Testing

Questions & Answers

Common questions about this position

Is this Campaign Manager role remote-friendly?

Yes, this position can be based in our Carpinteria, CA, Austin, TX, Tampa, FL offices, or remotely within the US.

What experience is required for the Campaign Manager position?

Candidates need 5+ years of hands-on demand generation experience, including at least 2+ years focused on B2B ABM strategies, plus expertise in marketing automation like Marketo and CRM like Salesforce.

What is the salary for this Campaign Manager role?

This information is not specified in the job description.

What is the team culture like for this role at Procore?

This is a hands-on role on a growing, optimistic team where you'll own campaigns from start to finish, champion a culture of testing, and collaborate closely with Sales, SDRs, Product Marketing, and Revenue Operations.

What makes a strong candidate for the Campaign Manager position?

A strong candidate has a proven track record of executing 1:many and 1:few ABM campaigns that generated measurable pipeline from new logo acquisition, excellent project management skills, and a highly collaborative, proactive, analytical mindset.

Procore Technologies

Construction management software for project efficiency

About Procore Technologies

Procore Technologies provides construction management software that helps streamline and improve the efficiency of construction projects. Its platform includes a variety of tools that assist with different stages of construction, such as prequalification, bid management, estimating, quality and safety management, design coordination, and Building Information Modeling (BIM). This software allows construction teams to enhance communication and visibility between field and office operations, which helps ensure projects are completed on time and within budget. Procore stands out from its competitors by offering a comprehensive all-in-one solution and personalized support services, including training and resources tailored to the specific needs of different clients. The company's goal is to be a trusted partner for construction professionals worldwide, enabling them to successfully manage their projects and adapt to industry trends.

Carpinteria, CaliforniaHeadquarters

2003Year Founded

$552.3MTotal Funding

IPOCompany Stage

Industrial & Manufacturing, Enterprise SoftwareIndustries

1,001-5,000Employees

Benefits

Hybrid Work Options

Professional Development Budget

Risks

Increased competition from new entrants like OpenSpace could challenge Procore's market position.

Dependency on FYLD integration may pose risks if FYLD's platform encounters issues.

Adoption challenges or technical issues with Procore AI Solutions could impact user satisfaction.

Differentiation

Procore offers a comprehensive suite covering all construction stages, from preconstruction to closeout.

The platform integrates BIM and AI solutions, enhancing project management and safety.

Procore's global reach with over 1,000,000 projects in 125 countries sets it apart.

Upsides

Procore's AI solutions aim to boost efficiency and safety in construction management.

The FYLD integration resulted in a 12% productivity gain, enhancing field-office connectivity.

Investment by LMR Partners LLP indicates strong confidence in Procore's growth potential.

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