Sr. Director, Customer Outcomes Journey
SmartsheetFull Time
Expert & Leadership (9+ years)
Candidates should have at least one year of experience in a marketing role or internship, coupled with a strong desire to learn lifecycle marketing and enhance customer experiences. A fundamental understanding of email marketing best practices, including accessibility, client/device limitations, and deliverability, is necessary. The ideal candidate possesses a data-driven mindset, an interest in performance analysis and optimization, and exhibits creativity, resourcefulness, and an entrepreneurial spirit. Strong organizational skills, attention to detail, and the ability to manage deadlines and cross-team workflows are essential, as is flexibility and adaptability in a fast-paced environment. Familiarity with HTML/CSS and experience with automation platforms like Braze, Iterable, or Klaviyo are considered advantageous.
The Lifecycle Marketing Coordinator will be responsible for the hands-on execution of lifecycle campaigns across email, push notifications, in-app messaging, and SMS for consumer-facing applications. This includes managing a comprehensive editorial calendar to ensure timely campaign delivery, setting up and analyzing A/B tests to recommend optimizations, and collaborating with creative teams to produce accurate, on-brand, and visually engaging campaigns. The role also involves developing automated lifecycle campaigns, triggered messaging, and personalized customer journeys through segmentation, while ensuring compliance with brand guidelines, accessibility standards, and industry best practices.
Interest-free cash advance and financial tools
Klover is a fintech company that provides a cash advance app enabling users to access funds up to $200 without interest or late fees. It uses consumer-permissioned data and employs military-grade encryption to ensure security, alongside offering personalized financial tools and rewarding systems. This emphasis on security, combined with its innovative rewards program and commitment to no-cost financial solutions, makes Klover not only a leader in the fintech space but also an attractive workplace for those interested in pioneering affordable financial services.