[Remote] Senior Manager, Marketing Automation & Email at Thermo Fisher Scientific

Colorado, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Biotechnology, Healthcare, Life SciencesIndustries

Requirements

Candidates must have over 8 years of experience in marketing automation, digital marketing, or demand generation, with at least 3-5 years in a leadership role. Proven success managing global shared service or centralized operations teams is required. Expertise in Adobe Experience Platform (AEP) and Oracle Eloqua is essential, along with a strong understanding of email best practices, deliverability, and compliance regulations like GDPR, CAN-SPAM, and CASL. Experience leading offshore teams or global vendor partners is preferred. Exceptional communication, influencing, and stakeholder management skills are necessary.

Responsibilities

The Senior Manager will lead a global team to plan, execute, and deliver impactful email campaigns, owning the strategy, governance, and execution of marketing automation. Responsibilities include defining global strategies, partnering with business marketers to enable scalable campaigns, overseeing campaign execution, and utilizing AI for process optimization. The role involves serving as an expert on AEP and Eloqua, driving technology adoption, establishing governance and compliance standards, defining KPIs, and promoting a test-and-learn culture for campaign optimization and ROI improvement.

Skills

Marketing Automation

Email Campaigns

Adobe Experience Platform (AEP)

Eloqua

Segmentation

Journey Orchestration

Personalization

Analytics

Leadership

Team Development

Strategy

Campaign Execution

Governance

Compliance

KPI Definition

Reporting

Thermo Fisher Scientific

Provides life sciences products and services

About Thermo Fisher Scientific

Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.

Waltham, MassachusettsHeadquarters

1956Year Founded

$17MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Risks

Increased competition in single-use bioprocessing may impact market share.

Sale of anatomical pathology business could create a temporary product gap.

Investment in miDiagnostics may face regulatory challenges affecting returns.

Differentiation

Thermo Fisher offers a comprehensive range of life sciences products and services.

Their well-known brands include Thermo Scientific, Applied Biosystems, and Invitrogen.

They provide strong customer support and educational resources to optimize client workflows.

Upsides

Expansion of biologics production facility enhances capacity for precision biologics monitoring.

Investment in miDiagnostics aligns with demand for rapid diagnostic solutions in BioPharma.

Collaboration with Mainz Biomed positions them in the growing cancer detection market.

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