Field Marketing Manager
PerformYardSalary not specified
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Enterprise Software, HealthcareIndustries
Requirements
Candidates should possess 10+ years of enterprise software marketing experience, exceptional communication and writing skills, strong organizational abilities with high attention to detail, expertise in Microsoft Word, PowerPoint, and Excel, self-direction and the capacity to manage multiple projects under aggressive timelines, proficiency in delivering content via social media tools like LinkedIn and Twitter, and working knowledge of Salesforce and marketing automation platforms such as Pardot.
Responsibilities
The Director of Marketing Programs/Field Marketing will own integrated marketing strategy, partner with cross-functional teams on objectives and themes, create integrated marketing programs and communications tailored to key buyers and influencers, drive pipeline and accelerate sales opportunities, design and execute ABM initiatives, track and analyze program effectiveness, identify opportunities for improvement, work collaboratively with Sales, Sales Enablement, Strategy, Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Ops teams, and build and maintain an accurate account and contact database.
Skills
Marketing Strategy
Demand Generation
Digital Marketing
Account-Based Marketing
ABM
Program Management
Cross-functional Collaboration
Data Analysis
Audience Segmentation
Marketing Techniques
Veeva Systems
Quality and regulatory software solutions provider
About Veeva Systems
Veeva Systems offers software solutions for quality, regulatory, and advertising claims management, focusing on consumer products and chemical companies. Their cloud-based platform provides visibility and traceability throughout the product journey, ensuring compliance with regulations and accelerating time-to-market. Unlike competitors, Veeva has specialized expertise in both the Life Sciences and Chemical sectors, allowing them to effectively address industry-specific challenges. The company's goal is to help clients efficiently bring safe and compliant products to market.
Key Metrics
Pleasanton, CaliforniaHeadquarters
2007Year Founded
$6.8MTotal Funding
IPOCompany Stage
Enterprise Software, Healthcare, Consumer GoodsIndustries
5,001-10,000Employees