ABM/Segment Director

About Garner

Healthcare quality is declining and soaring costs are crushing American families and businesses. At Garner, we’ve developed a revolutionary approach to evaluating doctor performance and a unique incentive model that's reshaping the healthcare economy to ensure everyone can afford high quality care. By providing organizations relief from surging healthcare costs, we've experienced rapid adoption in the market and have more than doubled our revenue annually over the last 5 years, becoming the fastest growing company in our space. To support our continued growth, we're expanding our team by over 50% each year, seeking exceptional talent to shape our unique, award winning culture (for example, USA Today Top Workplaces 2025) designed to cultivate teamwork, trust, autonomy, exceptional results, and individual growth that creates an inflection point in your career.

About the Role

We are seeking an Account-Based Marketing Director to join our team and lead our account-based planning and execution. This role is instrumental in bringing together our Demand Generation, Business Development, and Sales teams to orchestrate sophisticated go-to-market motions to key personas within our enterprise segment. This role reports to the VP of Demand Generation.

This position is fully remote.

What You Will Do

• Own campaign design and execution, and collaborate on target account selection, driving measurable progress with key buyers
• Innovate on content and media ideas to attract the attention of key personas and partner with content creation collaborators to ensure a high level of quality and relevance in our offers and content
• Own the key workflows and technology tools, and continually improve our account-based motions
• Define ABM success metrics and partner with Revenue Operations to refine our attribution model and demonstrate the impact of our ABM campaigns

What You Will Bring to the Team

• 5+ years of experience in a B2B-focused revenue marketing role
• 3+ years of experience building complex, account-based go-to-market motions, preferably into CHRO and CFO buying groups
• A solid grasp of modern account-based technology, with a strong opinion on when and where to leverage AI to maximize efficiency while optimizing for buyer experience
• A thorough understanding of ABM and demand funnel metrics, and best practices for improving efficiency across the entire buyer lifecycle

Compensation Transparency

The base salary range for this position is $150,000 - $185,000. Individual compensation for this role will depend on various factors, including qualifications, skills, and applicable laws. In addition to base compensation, this role is eligible to participate in our equity incentive and competitive benefits plans, including but not limited to: flexible PTO, Medical/Dental/Vision plan options, 401(k), Teladoc Health and more.

Fraud and Security Notice

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Equal Employment Opportunity

Garner Health is proud to be an Equal Employment Opportunity employer and values diversity in the workplace. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.

Garner Health is committed to providing accommodations for qualified individuals with disabilities in our recruiting process. If you need assistance or an accommodation due to a disability, you may contact us at talent@getgarner.com.