Partner Marketing Manager (SI Partners)

United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Data & Analytics, Software, BiotechnologyIndustries

Requirements

Candidates should have 8+ years of experience in B2B marketing, preferably in the data or software industry, with a proven history of developing and executing successful partner marketing programs with System Integration partners. Strong skills in storytelling, positioning, and navigating ambiguous, fast-paced environments are essential, along with a builder mindset focused on creating structure and driving measurable outcomes. A broad understanding of integrated marketing strategies is also required.

Responsibilities

The Partner Marketing Manager will lead the creation and execution of co-marketing campaigns, programs, and events with System Integration partners globally. This role involves collaborating with internal teams like Revenue Marketing, Partnerships, and Product Marketing to align go-to-market plans, building relationships with partner marketing counterparts, and developing joint messaging and co-branded assets such as blogs, webinars, and solution briefs. Responsibilities also include creating internal enablement materials for sales teams, understanding partner business strategies to design mutually beneficial programs, setting and tracking OKRs, delivering quarterly performance reviews, and developing tailored annual go-to-market marketing plans for individual partners.

Skills

Partner Marketing

Co-marketing

Marketing Campaigns

Program Management

Event Marketing

Ecosystem Marketing

Strategic Planning

Collaboration

Analytics Engineering

Data Transformation

Modern Data Stack

dbt Labs

Cloud-based data management platform for analytics

About dbt Labs

GetDBT.com is a cloud-based data management platform that helps companies streamline their data development processes. It allows users to write business logic more efficiently, enhances code reusability, and ensures data quality through testing and governance features. Unlike its competitors, GetDBT.com focuses on scalability and complexity, making it suitable for businesses at various stages of data maturity. The company's goal is to empower organizations to manage their data effectively while providing reliable service through a subscription model.

Philadelphia, PennsylvaniaHeadquarters

2016Year Founded

$403.1MTotal Funding

SERIES_DCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

501-1,000Employees

Benefits

Unlimited Paid Time Off

401(k) Company Match

401(k) Retirement Plan

Health Insurance

Paid Parental Leave

Wellness Program

Home Office Stipend

Risks

Increased competition from Fivetran's integration may lead to customer attrition.

Dbt Mesh's complexity could cause integration challenges for existing users.

New executive appointments may lead to strategic shifts misaligned with customer expectations.

Differentiation

Dbt Labs offers a unique open-source analytics engineering tool for data transformation workflows.

The platform supports SQL-based data modeling, appealing to data analysts and engineers.

Dbt Mesh architecture allows cross-project model referencing, enhancing scalability for complex data needs.

Upsides

Collaboration with Fivetran enhances platform capabilities, attracting more enterprise clients.

Mark Porter's appointment as CTO could drive technological advancements and innovation.

Recent dbt Cloud enhancements improve collaboration, appealing to large teams and enterprises.

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