Director of Industry Marketing
HiveFull Time
Junior (1 to 2 years), Junior (1 to 2 years)
Candidates should have at least 3 years of work experience, experience teaching groups in-person about new products or services, confidence in presenting and relationship building, strong people skills, and be a proficient networker. Comfort with cold calling and a results-focused approach are also required. A vehicle for travel is necessary. Experience in the home building or remodeling industries, software marketing, and event planning are preferred.
The Field Marketing Associate will build awareness and demand for Houzz Pro software within local home building and remodeling communities through in-person education and events. Responsibilities include setting up local educational events, working with local association chapters, leveraging personal networks, generating leads for the sales team, and collaborating with the industry marketing team for support. This role requires approximately 75% travel.
Online platform for home improvement services
Houzz is an online platform focused on home improvement and remodeling. It connects homeowners with professionals such as contractors, architects, and interior designers. Homeowners can browse a directory of professionals to find the right fit for their projects, while professionals can create detailed profiles to market their services. The platform also offers a wealth of inspiration and ideas for homeowners, allowing them to explore different styles and rooms, and connect with local experts. Houzz differentiates itself from competitors by combining a marketing tool, customer relationship management (CRM) system, and project management features into one platform. The company's goal is to facilitate home improvement projects by making it easier for homeowners to find professionals and for professionals to showcase their work.