Product Marketing Manager - Sales Enablement
GroqSalary not specified
Full Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Retail Technology, Food Technology, SaaSIndustries
Requirements
Candidates should have 3-5 years of experience in product marketing, sales enablement, or content development, preferably in B2B SaaS. Excellent writing and editing skills are essential, with experience using AI to accelerate content creation being a must. Strong problem-solving, communication, and organizational skills are required, along with comfort with ambiguity and the ability to adapt to changing priorities.
Responsibilities
The Product Marketing Manager will develop and deliver sales enablement resources such as decks, battlecards, and training materials to empower go-to-market teams. They will create external-facing content including case studies, blog posts, and data sheets to support campaigns and sales conversations. This role involves conducting market and competitive research, building internal content hubs, and using data to evaluate enablement effectiveness and refine programs.
Skills
Product Marketing
Sales Enablement
Content Creation
Training Programs
Go-to-Market Strategy
Cross-functional Collaboration
Customer-Oriented
Problem-Solving
Process Improvement
Competitive Analysis
Data Sheets
Infographics
Video Production
Website Copywriting
Case Studies
Blog Posts
Afresh
AI solutions for fresh food inventory management
About Afresh
Afresh Technologies provides solutions for grocery retailers to improve their inventory management in the fresh food supply chain. Their platform uses machine learning algorithms to help retailers reduce food waste and increase profitability by optimizing how they manage their stock. Retailers subscribe to Afresh's service, gaining access to its features and potentially additional services like data analytics and consulting. What sets Afresh apart from competitors is its specific focus on the fresh food sector and its commitment to helping retailers meet consumer demand while minimizing waste. The company's goal is to enhance the efficiency of fresh food management in retail.
33 New Montgomery St, San Francisco, CA 94105, USAHeadquarters
2017Year Founded
$147.8MTotal Funding
SERIES_BCompany Stage
Food & Agriculture, Enterprise Software, AI & Machine LearningIndustries
51-200Employees
Benefits
Comprehensive health plans
Competitive compensation
Generous parental leave
Equity packages
401(k) matching
Flexible vacation policy
Monthly grocery stipend
Professional development program
Risks
Tech giants entering AI supply chain space threaten Afresh's market share.
AI advancements may render Afresh's platform obsolete if not updated.
Data privacy regulations could hinder Afresh's data collection and usage.
Differentiation
Afresh uses AI to optimize fresh produce inventory management for retailers.
The platform minimizes waste and maximizes freshness through advanced machine learning.
Afresh offers a subscription model, providing continuous access to its AI-driven solutions.
Upsides
Growing demand for AI in supply chain boosts Afresh's market potential.
Retailers seek sustainable solutions, aligning with Afresh's waste-reduction mission.
Omnichannel retailing increases need for sophisticated inventory systems like Afresh's.
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