Demandbase

Enterprise Growth Account Director, Advertising

United States

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising Technology, Software, Marketing Technology, B2BIndustries

Requirements

Candidates must possess at least 7 years of enterprise sales experience in digital media, DSP, ad-tech, or related advertising solutions. Proven success in driving revenue within enterprise accounts, including balancing expansion and hunting motions, is required. Strong abilities in building and managing executive relationships and engaging functional buyers are also essential.

Responsibilities

The Enterprise Growth Account Director will manage a portfolio of 100-150 enterprise accounts with a ~$15M annual quota, balancing active and dormant accounts. Responsibilities include reactivating dormant accounts as net-new opportunities to drive pipeline and revenue growth, expanding the footprint within healthy accounts by building executive-level and multi-threaded relationships, and operating in a co-selling motion with GADs and ACs. The role also involves guiding deal cycles, driving consistent pipeline creation and accurate forecasting, serving as a trusted advisor in enterprise advertising by linking Demandbase’s Ads and ABM platforms to measurable customer outcomes, and collaborating cross-functionally with Marketing, Product, and Customer Success to strengthen Demandbase’s brand presence in the advertising ecosystem.

Skills

Account Management
Advertising
SaaS
ABM
Media
Programmatic
Sales
Enterprise Sales
B2B Sales
Client Relationship Management
Revenue Growth
AI
Demand Generation

Demandbase

Account-Based Marketing solutions for B2B enterprises

About Demandbase

Demandbase specializes in Account-Based Marketing (ABM) solutions for B2B enterprises. Their platform provides tools that help businesses identify, engage, and convert high-value accounts, focusing on specific clients rather than a broad audience. This is particularly useful for industries with long sales cycles, such as technology and finance. The ABM platform integrates data analytics, personalized advertising, and CRM systems, allowing businesses to tailor their marketing efforts effectively. Demandbase operates on a subscription model, offering customizable access to their platform along with training and consulting services. This approach not only generates revenue through subscriptions but also builds long-term client relationships, setting Demandbase apart from competitors in the marketing technology space.

San Francisco, CaliforniaHeadquarters
2005Year Founded
$153.7MTotal Funding
DEBTCompany Stage
Consulting, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Mental Health Support
Unlimited Paid Time Off
Paid Holidays
401(k) Retirement Plan
Disability Insurance
Life Insurance

Risks

DemandScience and Terminus merger may increase competition in the ABM space.
Rapid AI advancements require continuous innovation, straining Demandbase's resources.
Global data privacy regulations pose compliance challenges for Demandbase's data analytics.

Differentiation

Demandbase excels in AI-driven account-based marketing for B2B enterprises.
The platform integrates data analytics, personalized advertising, and CRM for targeted marketing.
Demandbase's multi-language support enhances global client engagement and market reach.

Upsides

Demandbase leads in G2 Winter 2025 Reports for account-based advertising and orchestration.
The rise of CTV advertising aligns with Demandbase's B2B-specific CTV solution.
Growing demand for sales-marketing alignment boosts interest in Demandbase's ABM platform.

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