iSpot.tv

Brand Partnerships Director

Remote

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, Marketing, Media, BiotechnologyIndustries

Requirements

Candidates should possess 10+ years of experience in a client-facing role with mid to senior-level personnel, demonstrating a comfort level collaborating with various stakeholders including customers and internal cross-functional teams. They should also be highly motivated, curious, and capable of efficiently accomplishing challenging goals in a fast-paced environment, along with a passion for data accuracy and a desire to ensure client success.

Responsibilities

The Brand Partnership Director will serve as the primary point of contact for assigned client accounts, providing strategic guidance and support across iSpot’s product suite, owning account revenue cycles, evaluating client adoption of modules/services, identifying new opportunities and running product demos, evaluating process improvements, engaging with client teams and agencies, developing analyses and storytelling to drive impact, cultivating strong customer relationships, collaborating across the organization, and extracting data insights to generate compelling insights for clients.

Skills

Strategic Guidance
Client Relationship Management
Account Revenue Cycles
Data Analysis
Storytelling
Client Adoption
Process Improvement
Cross-functional Collaboration
Data Insights

iSpot.tv

TV ad measurement and attribution services

About iSpot.tv

iSpot.tv specializes in TV Attribution, helping businesses understand the impact of their TV advertising on real-world results like store visits and sales. Their platform uses data from a large collection of TV ads and insights from 12 million opted-in Smart TVs to provide real-time measurement of ad impressions and viewer attention. iSpot primarily serves disruptive brands across various industries, offering a subscription-based service that integrates with clients' existing marketing tools to enhance the effectiveness of their TV campaigns. Unlike competitors, iSpot focuses on delivering advanced analytics and insights that allow brands to optimize their advertising strategies based on actual business outcomes. The company's goal is to empower brands to maximize their advertising investments through precise measurement and actionable insights.

Bellevue, WashingtonHeadquarters
2012Year Founded
$372.3MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, Consumer Software, EntertainmentIndustries
201-500Employees

Benefits

Stock Options
Hybrid Work Options
Flexible Work Hours

Risks

Competition from companies like FuboTV could challenge iSpot's market share.
Former iSpot executives joining competitors may lead to knowledge transfer risks.
Complex media landscape may affect the effectiveness of iSpot's collaborations.

Differentiation

iSpot.tv offers real-time analytics for TV ads, unlike legacy solutions.
The company provides cross-platform measurement, unifying TV and digital ad performance.
iSpot.tv's platform integrates seamlessly with existing marketing tools for enhanced ad optimization.

Upsides

Growing demand for cross-platform measurement boosts iSpot.tv's market potential.
Partnerships with companies like Roku enhance iSpot.tv's data accuracy and ad targeting.
The rise of programmatic TV advertising increases demand for iSpot.tv's advanced capabilities.

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