Director, Business Development at Firework

New York, New York, United States

Firework Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
E-commerce, Technology, RetailIndustries

Requirements

  • 7+ years of broad growth-oriented experience with scalable, out-of-the-box non-linear thinking
  • Strong knowledge of social commerce, e-commerce, SaaS, retail-tech, or creator ecosystem
  • Experience developing, closing, and managing diverse strategic partnerships, technology alliances, and integration partners
  • Outstanding business acumen and complex contract negotiation abilities; comfortable driving deals from prospecting to close
  • Startup and high-growth environment experience, comfortable in fast-paced environments with ambiguity and rapid change
  • Superb communication and collaboration skills; excellent with speaking, influencing, and building rapport with all levels of the organization
  • Located in the New York City area (hybrid role)

Responsibilities

  • Identify, evaluate, and close new revenue opportunities across enterprise platforms, partnerships, and creator ecosystems (New Business Development)
  • Lead all strategic partnership initiatives, including technology integrations, ecosystem collaborations, and co-marketing and co-selling opportunities (Partnership ownership)
  • Research and prioritize new market segments and verticals for growth, with a focus on e-commerce, SaaS, social commerce, and the creator economy (Market Expansion)
  • Work closely with Sales teams to create go-to-market strategies, pitch materials, and proposals that drive conversions (Sales Enablement)
  • Move quickly from concept to action, test and iterate, and execute with speed and precision (Startup Execution)
  • Represent the company at industry events, panels, and conferences to build brand presence and generate leads (Industry Networking)
  • Work cross-functionally with Sales, Marketing, Product, and Executive teams to turn vision into measurable revenue growth

Skills

Business Development
Strategic Partnerships
Technology Integrations
Ecosystem Collaborations
Market Expansion
Go-to-Market Strategy
Revenue Growth
Co-Marketing
Co-Selling

Firework

Video commerce platform for brands and retailers

About Firework

Firework provides solutions in the video commerce sector, allowing brands and retailers to integrate livestream and shoppable video content into their online stores. Their platform enhances customer engagement and transforms how consumers interact with products. Firework stands out by offering customized plans and community engagement tools, using patented technology to convert clicks into customers. The company's goal is to redefine online shopping experiences through interactive video solutions.

San Mateo, CaliforniaHeadquarters
2017Year Founded
$262.8MTotal Funding
SERIES_BCompany Stage
Consumer Software, Consumer Goods, EntertainmentIndustries
201-500Employees

Risks

Competition from TalkShopLive and NBCUniversal could impact Firework's market share.
Zara's U.S. live shopping expansion may draw consumers away from Firework.
U.S. consumer preference for traditional shopping may limit Firework's platform adoption.

Differentiation

Firework integrates AI with video commerce through its AVA virtual shopping assistant.
The company partners with major brands like Victoria's Secret for interactive video solutions.
Firework offers customized video commerce plans tailored to diverse client needs.

Upsides

Firework's AI-powered AVA positions it as a leader in video commerce innovation.
Partnerships with major brands enhance Firework's market presence and credibility.
Global expansion of livestream shopping presents growth opportunities for Firework.

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