Channel Partnerships Director
FetchSalary not specified
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Ad Technology, MediaIndustries
Requirements
Candidates must possess over 8 years of experience in business development within programmatic advertising, with a deep understanding of the programmatic advertising ecosystem, including data and identity spaces. A demonstrated track record of achieving significant revenue goals is required, along with strong analytical skills to make data-supported recommendations. Experience negotiating complex legal agreements in collaboration with legal teams and proficiency with Google Sheets and Google Slides are essential. The role also requires the ability to thrive in a fast-paced environment and possess strong written, verbal, and presentation skills. An MBA is preferred.
Responsibilities
The Strategic Partnerships Director will be responsible for prospecting and closing new partnerships to generate scalable and repeatable revenue from new demand sources. They will manage existing partnerships to identify and develop new revenue opportunities, build and manage a pipeline of revenue-generating opportunities, and provide regular updates to internal stakeholders. This role involves developing revenue projections for new partnerships and channels, delivering against new revenue goals for select new products, and collaborating with OpenX sales leaders on buyer development, supply business development, and platform demand teams. The Director will also work closely with product and tech teams to provide market feedback for product strategy and help incubate and implement new partnerships and channels by working with cross-functional teams.
Skills
Partnership Management
Business Development
Revenue Growth
Sales Pipeline Management
Programmatic Advertising
Ad Tech
Digital Advertising
Marketplace Design
Client Relationship Management
Cross-functional Collaboration
OpenX
Programmatic advertising platform for digital inventory
About OpenX
OpenX operates a programmatic advertising platform that enables the real-time buying and selling of digital ad inventory. The platform connects publishers, advertisers, and app developers, allowing advertisers to bid on ad space as it becomes available. This process helps publishers maximize their revenue while ensuring that advertisers can effectively reach their desired audiences. OpenX generates revenue through transaction fees on ad placements and offers additional services like advanced analytics and audience targeting. What sets OpenX apart from its competitors is its focus on maintaining high marketplace quality and transparency, using data and technology to prevent ad fraud and enhance ad performance. The platform supports various ad formats, including display, video, and mobile, to meet the changing demands of the digital advertising landscape.
Pasadena, CaliforniaHeadquarters
2007Year Founded
$73.4MTotal Funding
SERIES_ECompany Stage
Data & Analytics, Consumer Software, CybersecurityIndustries
201-500Employees
Benefits
Professional Development Budget
Risks
Privacy regulations like CCPA and GDPR challenge OpenX's data management.
Ad-blocking technologies may reduce OpenX's ad targeting effectiveness.
The deprecation of third-party cookies threatens OpenX's ad targeting methods.
Differentiation
OpenX offers a unique partnership with Givsly for purpose-driven marketing solutions.
The company is a leader in cookieless advertising, leveraging Google's Privacy Sandbox.
OpenX provides seamless cross-channel ad experiences across web, app, and CTV.
Upsides
OpenX's expertise in CTV advertising aligns with the growing CTV ad spend.
The partnership with Givsly enhances OpenX's appeal in sustainable advertising.
OpenX's advanced analytics benefit from AI integration in ad targeting.
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