Business Development Lead - Brand and Media Practice Area

Oxford, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Market Research, Media, Brand ManagementIndustries

Requirements

Candidates should have 5 years of experience in consulting, analytics, or consumer research roles focused on brand tracking, with proven sales success in securing large brand tracking programs. Experience leading high-value pitches, proposals, and RFP responses, deep knowledge of brand and media evaluation, strong business development skills, and demonstrated thought leadership are required. Familiarity with sales processes and tools, with hands-on experience in proposal development, and excellent communication and presentation skills are essential.

Responsibilities

The Business Development Lead will drive revenue growth by identifying and activating opportunities to grow Brand Tracking adoption and supporting sales teams with strategic input. They will strengthen client relationships by acting as a trusted advisor, preparing high-quality responses to RFIs and RFPs, and crafting pitches that differentiate NielsenIQ. The role also involves amplifying product value by championing Brand Tracking solutions internally and externally, showcasing impact through success stories and thought leadership, and enabling team collaboration by sharing knowledge and conducting training sessions.

Skills

Brand Strategy

Data Analysis

Client Relationship Management

Sales Support

Proposal Writing

Pitching

Brand Measurement

Revenue Growth

RFP/RFI Response

Business Development

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees