Account Executive at WPP

Minneapolis, Minnesota, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, AdvertisingIndustries

Requirements

Bachelor's degree in related field such as marketing
Minimum 3+ years marketing experience, agency environment preferred
Is a curious and active listener who knows which questions to ask, and of whom
Understands the role that data and technology services play in our agency/industry
Excellent written and verbal skills
Lead and motivates across functional areas throughout all stages of a project lifecycle
Knows how to frame an issue and offer solutions when a problem arises
Must possess a high level of stress tolerance/flexibility, and maintain a high energy level

Responsibilities

Independently manage sold program work on time and on budget
Own and drive interactive projects inclusive of email, online banners and enrollment sites
Lead internal and client meetings efficiently and confidently
Lead intake and requirements on complex, multi-channel campaigns
Create action items for others and actively monitor their progress
Understand, clarify and communicate client requests and changes to the internal teams
Provide business updates by leading regularly scheduled status meetings with their direct supervisor

Skills

Project Management

Digital Marketing

Email Marketing

Online Banners

Enrollment Sites

Multi-Channel Campaigns

Client Management

Marketing Strategy

WPP

Global marketing and communications services provider

About WPP

WPP operates in the marketing and communications industry, providing a variety of services such as branding, digital marketing, media planning, market research, public relations, and business transformation. Their approach integrates creativity with data and technology, helping clients build strong brands and engage effectively with their audiences. WPP stands out from competitors by focusing on innovation and sustainability, participating in global initiatives like the United Nations Climate Change Conference, and producing thought leadership content like the Atticus Journal. The company's goal is to be a strategic partner for businesses, aiding them in navigating the complexities of modern marketing and achieving their objectives.

London, United KingdomHeadquarters

2015Year Founded

IPOCompany Stage

Consulting, Social ImpactIndustries

10,001+Employees

Risks

Increased competition from Publicis, gaining market share and outperforming WPP in certain areas.

Potential over-reliance on strategic partnerships may limit WPP's flexibility and independence.

Challenges in effectively integrating AI into operations indicate potential gaps in current capabilities.

Differentiation

WPP excels in creative transformation, combining creativity with data and technology.

The company is a leader in sustainability, participating in global initiatives like the UN Climate Change Conference.

WPP's strategic partnerships, such as with Universal Music Group, enhance its unique market offerings.

Upsides

Increased focus on AI-driven marketing solutions enhances WPP's service offerings and client engagement.

Strategic partnerships with music industry leaders provide unique marketing opportunities and vast music access.

Winning the 'Omnichannel Excellence Award' highlights GroupM's leadership in integrated marketing solutions.

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