[Remote] VP, Marketing at Pearl Health

New York, New York, United States

Pearl Health Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Biotechnology, Health TechIndustries

Skills

Key technologies and capabilities for this role

Marketing StrategyBrand ElevationDemand GenerationB2B Healthcare MarketingStorytellingTeam ManagementPerformance MarketingHealthcare TechnologyValue-Based CarePrimary Care

Questions & Answers

Common questions about this position

What experience is required for the VP of Marketing role?

The ideal candidate has deep experience in B2B healthcare, a passion for storytelling, and a track record of managing high-performing teams. They must be a full-stack marketing leader who excels in fast-paced, high-growth environments.

What will the VP of Marketing be responsible for?

Key responsibilities include leading the marketing team, developing and executing marketing strategy, and driving messaging and positioning at the company level.

What is the size and culture of the marketing team?

The marketing team is small but mighty, with a fostered culture of collaboration, accountability, creativity, and continuous improvement.

What qualities make a strong candidate for this VP role?

A strong candidate is strategic and innovative, pairs big-picture vision with executional excellence, is proactive, adaptable, collaborative, and excels at translating complex healthcare ideas into compelling narratives.

What is the compensation for the VP of Marketing position?

This information is not specified in the job description.

Pearl Health

Healthcare technology platform for providers

About Pearl Health

Pearl Health provides a platform designed to improve the efficiency and effectiveness of healthcare providers, including doctors and practice managers. The platform automates routine tasks, allowing providers to spend more time on patient care. It offers tools for tracking patient data and managing care teams, which helps providers gain transparency and credit for their work. Additionally, Pearl Health supports value-based care by enabling providers to monitor their performance through numerical data and graphs, helping them understand patient outcomes better. The platform also identifies at-risk patients, allowing for timely interventions. Pearl Health differentiates itself by focusing on technology that enhances care delivery and patient outcomes, while maintaining high customer satisfaction and retention. The company's goal is to empower healthcare providers to deliver better care through effective data management and support.

New York City, New YorkHeadquarters
2020Year Founded
$73MTotal Funding
DEBTCompany Stage
Enterprise Software, HealthcareIndustries
51-200Employees

Risks

Competition in value-based care threatens Pearl Health's market share.
Complex EHR integrations may lead to provider dissatisfaction.
Rapid expansion into 44 states may strain operational capabilities.

Differentiation

Pearl Health partners with Walgreens to enhance value-based primary care services.
The company integrates Vim's middleware for seamless EHR workflow enhancements.
Pearl Health's platform identifies at-risk patients for proactive care interventions.

Upsides

Partnerships with PraxisCare and Adaugeo expand access to value-based care.
Rising Medicare Advantage plans create opportunities for Pearl Health's solutions.
Increased telehealth adoption boosts demand for Pearl Health's integrated platform.

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