VP, Marketing

New York, New York, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Biotechnology, Health TechIndustries

Requirements

Candidates must be a strategic, hands-on, and mission-driven marketing leader with deep experience in B2B healthcare. They should possess a passion for storytelling, a track record of managing high-performing teams that deliver measurable business impact, and the ability to build and scale high-impact, cross-functional marketing programs. The ideal candidate is proactive, adaptable, collaborative, excels in fast-paced, high-growth environments, and can flex across brand, product, and demand marketing.

Responsibilities

The VP, Marketing will lead the marketing team, fostering a culture of collaboration and accountability. They will develop and execute a holistic marketing strategy aligned with business goals, leveraging market research and competitive analysis. This role involves driving company-level messaging and positioning, ensuring consistent storytelling and clear value propositions. They will also align marketing and sales execution through enablement materials and campaign support, accelerate demand generation with full-funnel campaigns, increase customer engagement through targeted programs, and expand brand visibility through content, PR, and analyst relations.

Skills

Marketing Strategy

Brand Elevation

Demand Generation

B2B Healthcare Marketing

Storytelling

Team Management

Performance Marketing

Healthcare Technology

Value-Based Care

Primary Care

Pearl Health

Healthcare technology platform for providers

About Pearl Health

Pearl Health provides a platform designed to improve the efficiency and effectiveness of healthcare providers, including doctors and practice managers. The platform automates routine tasks, allowing providers to spend more time on patient care. It offers tools for tracking patient data and managing care teams, which helps providers gain transparency and credit for their work. Additionally, Pearl Health supports value-based care by enabling providers to monitor their performance through numerical data and graphs, helping them understand patient outcomes better. The platform also identifies at-risk patients, allowing for timely interventions. Pearl Health differentiates itself by focusing on technology that enhances care delivery and patient outcomes, while maintaining high customer satisfaction and retention. The company's goal is to empower healthcare providers to deliver better care through effective data management and support.

New York City, New YorkHeadquarters

2020Year Founded

$73MTotal Funding

DEBTCompany Stage

Enterprise Software, HealthcareIndustries

51-200Employees