Achievers

VP of Marketing

United States

Achievers Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
SaaS, SoftwareIndustries

Requirements

Candidates should possess a Bachelor’s degree in Marketing, Business, or a related field, and have at least 10 years of marketing experience, with a minimum of 5 years in a leadership role. Strong strategic thinking, data analysis, and leadership skills are essential, along with a deep understanding of B2B marketing and SaaS business models. Experience in both B2B and public sector markets is preferred.

Responsibilities

The VP of Marketing will define and execute a comprehensive marketing strategy encompassing brand awareness, demand generation, customer engagement, and pipeline acceleration. They will lead the development and management of marketing campaigns, oversee performance marketing efforts, and collaborate with Sales and RevOps to optimize funnel conversion. Additionally, the role involves building and leading a high-performing marketing team, ensuring alignment with company objectives, and serving as the voice of the AchieveIt brand across all channels.

Skills

Strategic marketing leadership
Data-driven marketing
Growth mindset
Full-funnel marketing strategies
B2B markets
Public sector markets
Cross-functional collaboration
Demand generation
Campaign optimization
Digital marketing
Paid media
ROI and CAC optimization
Funnel conversion
Attribution
Brand messaging

Achievers

Employee engagement and recognition solutions provider

About Achievers

Achievers provides employee engagement and recognition solutions through its Employee Success Platform. This platform uses data science to offer insights into employee engagement and performance, featuring tools like "Recognize" for employee recognition, "Listen" for real-time feedback, and "Connections" to enhance collaboration. Achievers operates on a subscription model, allowing companies to access its tools and services, which also include consulting and training. The company aims to create workplaces where employees feel valued and motivated, ultimately improving overall business performance.

Key Metrics

Toronto, CanadaHeadquarters
2002Year Founded
$38.3MTotal Funding
DEBTCompany Stage
Data & Analytics, Enterprise Software, EducationIndustries
501-1,000Employees

Benefits

Health Insurance
Life Insurance
401(k) Company Match
Unlimited Paid Time Off
Employee and Family Assistance Program
Professional Development Budget
Hybrid Work Options

Risks

Rapid AI integration may introduce biases or errors in employee recognition processes.
Economic uncertainties could lead to budget cuts affecting Achievers' subscription revenue model.
Increased competition from other cloud-based HR solutions may challenge Achievers' market position.

Differentiation

Achievers offers a true cloud-based Employee Success Platform for global employee engagement.
The platform includes AI-driven tools like Inclusion Coach for unbiased employee recognition.
Achievers' proprietary Belonging Model fosters inclusive work environments and workplace belonging.

Upsides

Achievers' integration with Google Cloud Marketplace enhances deployment and management for global customers.
Strategic partnerships, like with Microsoft Viva, expand Achievers' HR platform capabilities.
Growing demand for AI-driven HR solutions boosts Achievers' market potential and innovation.

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