Responsibilities

As a Senior Product Marketing Manager, you will develop and execute GTM strategies for new product launches and feature updates, crafting compelling messaging and narratives to resonate with customers. You will create sales tools and collateral to empower sales teams, conduct market and competitive analysis, and gather customer insights to shape product development. Furthermore, you will measure and analyze the effectiveness of product marketing initiatives, utilizing data to refine strategies and optimize results, and collaborate cross-functionally with product management, sales, and demand generation teams to ensure product success.