Crowdstrike

Sr. Product Public Relations Manager (Remote)

United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, BiotechnologyIndustries

Senior Manager, Product Public Relations

Employment Type: Full-time

Position Overview

CrowdStrike is a global leader in cybersecurity, protecting the people, processes, and technologies that drive modern organizations. Since 2011, our mission has been to stop breaches, and we have redefined modern security with the world's most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe, and their lives moving forward. We are a mission-driven company that cultivates a culture of flexibility and autonomy, empowering every CrowdStriker to own their careers. We are always looking to add talented individuals with limitless passion, a relentless focus on innovation, and a fanatical commitment to our customers, community, and each other. The future of cybersecurity starts with you.

As the Senior Manager of Product Public Relations, you will shape and amplify narratives around CrowdStrike’s industry-leading products and platform, driving the company’s next phase of growth. This role reports to the Senior Director of Public Relations and Media Strategy. It requires a results-driven cybersecurity PR specialist who excels at translating complex technical concepts into value-driven messaging and earned media that resonates with customers, analysts, investors, and the broader market. You will collaborate closely with product marketing and technical stakeholders to bring key innovations to market through crisp, compelling narratives that drive competitive differentiation and position CrowdStrike at the forefront of the security industry. This is an opportunity to join a high-performing team trusted by executive leadership to play a key role in the company’s continued growth and market leadership.

Responsibilities

  • Develop and execute product public relations strategies aligned with core business objectives and go-to-market initiatives.
  • Translate technical capabilities and product milestones into clear, differentiated narratives that resonate across media, customers, analysts, and investors.
  • Manage and build relationships with media and influencers to drive meaningful coverage.
  • Collaborate with cross-functional stakeholders – including product marketing, engineering, and product teams – to bring to life accurate, value-driven messaging.
  • Support the creation of product-focused thought leadership, press releases, messaging, and media campaigns.
  • Help equip regional PR agencies with messaging and assets to drive high-impact results.
  • Monitor industry trends, competitor announcements, and emerging technologies to identify proactive storytelling opportunities.

Requirements

  • 10–14+ years of PR experience with at least 5 years in security.
  • Current security PR role and direct experience in a product PR role strongly preferred.
  • Former agency experience is a plus.
  • Excellent writing skills.
  • Deep experience and understanding of the cybersecurity industry.
  • Current experience managing media relationships and a network of media contacts.
  • Proven ability to simplify complex technical concepts into engaging narratives and thought leadership.
  • Experience crafting product messaging that highlights customer value, business impact, and market differentiation.
  • A collaborative mindset, with experience working across product, marketing, and communications teams.
  • High attention to detail, strong organizational skills, and the ability to thrive in a fast-paced, high-growth environment.
  • #LI-SC1
  • #LI-Remote

Benefits of Working at CrowdStrike

  • Remote-friendly and flexible work culture
  • Market leader in compensation and equity awards
  • Comprehensive physical and mental wellness programs
  • Competitive vacation and holidays for recharge
  • Paid parental and adoption leaves
  • Professional development opportunities for all employees regardless of level or role
  • Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections
  • Vibrant office culture

Skills

Public Relations
Cybersecurity
Product Marketing
Media Strategy
Technical Concepts
Earned Media
Messaging
Narrative Development
Go-to-Market Initiatives

Crowdstrike

Cloud-native endpoint security solutions provider

About Crowdstrike

CrowdStrike specializes in cybersecurity, focusing on protecting businesses from cyber threats through cloud-native endpoint security solutions. Their main product, the Falcon platform, includes services like Falcon Pro, which replaces traditional antivirus with next-generation antivirus that integrates threat intelligence, Falcon Insight for endpoint detection and response, and Falcon Device Control to manage connected devices. Unlike many competitors, CrowdStrike's services are subscription-based, allowing clients to choose different levels of protection based on their needs. The company serves a diverse clientele, including many Fortune 100 companies, and is recognized as a leader in the cybersecurity field, known for its effectiveness in threat detection and response.

Austin, TexasHeadquarters
2011Year Founded
$468MTotal Funding
IPOCompany Stage
Enterprise Software, CybersecurityIndustries
5,001-10,000Employees

Benefits

Competitive Employee Stock Purchase Plan
Remote-friendly culture
Market leader in compensation and equity awards
Competitive vacation and flexible working arrangements
Comprehensive health benefits + 401k plan
Paid Parental Leave, including adoption
Wellness programs
Professional development and mentorship opportunities
Open offices have stocked kitchens, coffee, soda and treats

Risks

Increased competition from companies like Lumos could challenge CrowdStrike's market share.
Recovery from last year's outage may still affect customer trust and future sales.
Pressure to demonstrate ROI by 2025 could challenge CrowdStrike's financial transparency.

Differentiation

CrowdStrike's Falcon platform offers cloud-native endpoint security solutions, a key differentiator.
The company serves 44 of the Fortune 100, showcasing its strong market presence.
CrowdStrike's proactive threat hunting sets it apart in cybersecurity threat detection.

Upsides

Partnership with SonicWall opens new SMB market segment for CrowdStrike.
Recognition as a leader in ransomware prevention boosts CrowdStrike's market credibility.
Gamified learning initiatives help address cybersecurity skills gap, benefiting future talent pipeline.

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