RapidSOS

Senior Manager, Marketing Operations & Analytics

Remote

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Biotechnology, Public Safety, SaaSIndustries

Requirements

The ideal candidate will have a proven track record in marketing operations and analytics, with experience in optimizing Go-To-Market infrastructure and driving data-driven strategies. A strong understanding of marketing automation platforms like HubSpot and CRM systems such as Salesforce is essential, along with experience in system integrations and troubleshooting. Experience with customer experience platforms like Gainsight and a background in managing analytics and reporting for enterprise, public safety, and brand initiatives are also required. The role demands a blend of strategic vision and hands-on technical execution.

Responsibilities

This role will lead day-to-day marketing operations and contribute to the evolution of the revenue operations infrastructure, acting as a strategic partner to leadership. Key responsibilities include owning marketing analytics and reporting, providing insights into campaign performance and ROI, and managing the integration and optimization of the marketing technology stack, particularly HubSpot and Salesforce. The position also involves overseeing the marketing components of the lead-to-revenue process, including lead routing, sales handoff, campaign operations, attribution, and reporting, as well as partnering on the adoption of customer experience platforms.

Skills

Marketing Operations
Marketing Analytics
Go-To-Market (GTM) Operations
Martech Stack Optimization
Data-Driven Strategies
Process Optimization
Automation
AI
Revenue Operations
Customer Engagement

RapidSOS

Connects emergency services with critical data

About RapidSOS

RapidSOS provides an intelligent safety platform that connects individuals in emergencies with emergency services by gathering critical data from connected devices, apps, and sensors. This data is verified using artificial intelligence and securely transmitted to safety agents and first responders. The company partners with device manufacturers and public safety agencies to integrate its technology, allowing for real-time data sharing during crises. RapidSOS aims to modernize the 911 system, making emergency responses more efficient and effective.

New York City, New YorkHeadquarters
2012Year Founded
$386.9MTotal Funding
SERIES_CCompany Stage
Government & Public Sector, AI & Machine LearningIndustries
201-500Employees

Benefits

Flexible Work Hours

Risks

Integration challenges with AI technologies may delay emergency response.
Privacy concerns from camera sharing partnerships could lead to regulatory scrutiny.
Reliance on partnerships for revenue is risky if partners face financial instability.

Differentiation

RapidSOS integrates real-time data from 540M+ devices into emergency response systems.
The company partners with Apple for Emergency SOS Live Video integration.
RapidSOS's Harmony AI acts as a co-pilot for 911 telecommunicators.

Upsides

Partnerships with Eagle Eye Networks enhance situational awareness with real-time visual data.
Acquisitions like eDispatches expand field responder communication capabilities.
The Safety Pioneer Program fosters innovation with public safety agencies.

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