Senior Product Marketing Manager - Scientific Data & AI Cloud Platform
TetraScienceFull Time
Senior (5 to 8 years)
Candidates must possess a Bachelor's degree in Biology, Immunology, Molecular Sciences, or a related field. A minimum of 2 years of marketing or scientific experience in genetics or life sciences is required, along with experience developing marketing campaigns for genetic, proteomic, and cell analysis solutions in the biopharma/biotech segments, specifically focusing on advanced therapies like Cell and Gene Therapies. Experience working in complex global, matrix environments, building relationships with customers and key opinion leaders, developing technical presentations and training, managing project scope, budget, and schedule, and proficiency with Workfront, PowerBI, Smartsheet, and CRM tools are also necessary.
The Senior Manager, Global Market Development will develop strategic, multi-channel integrated marketing plans, including customer segmentation, competitor analysis, and market opportunity assessment. They will lead the creation of messaging and creative content for specified applications and workflows targeting biopharma/biotech customers. Responsibilities include acquiring and nurturing customer advocates, identifying collaboration opportunities for application content development, and leveraging partners to promote solutions. The role involves executing marketing campaigns to achieve measurable results, maintaining campaign metrics dashboards, and acting as a brand ambassador to communicate the multi-brand strategy.
Provides life sciences products and services
Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.