Sales Director, B2B at StackAdapt

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

AdTech, Digital MarketingIndustries

Requirements

Proven track record of leading teams to hit and exceed 7-figure quotas in a hunter-focused sales environment within digital advertising, with strong preference for programmatic advertising experience
Comfort leading a team that sells directly to brands/in-house marketing teams through consultative, solution-based selling and strong analytical skills
Ability to articulate personal sales leadership and hiring philosophy, including success stories of developing and growing talent to achieve outsized results
Self-starter mentality with ability to thrive in a fast-paced, evolving environment focused on building new product offerings
Experience in developing and implementing go-to-market plans, including defining Ideal Customer Profiles (ICPs) and segmentation frameworks
Ability to grasp and communicate complex technical concepts and platform-based knowledge to diverse audiences, including marketing executives, and coach a team to do the same
Willingness to travel occasionally to meet with clients within their region and support team in client engagements

Responsibilities

Building, coaching, and managing a team of 6–10 Account Executives, fostering a performance-driven culture grounded in accountability, collaboration, and development
Defining team structure and goals, ensuring the team is equipped to identify, pitch, and close new platform sales deals with in-house marketing teams and brands, focusing on new logo acquisition
Developing and overseeing execution of outbound sales strategies to engage experienced industry sales professionals within target accounts and drive pipeline generation
Guiding team in building robust pipelines focused on high-potential prospects, leveraging CRM tools (Salesforce) and ensuring strong coverage ratios and activity benchmarks
Collaborating with management, product, and solutions teams to articulate client needs, co-create vertical offerings, and align product development with market demands
Translating field insights into product strategy and innovation, serving as customer advocate, and empowering team to do the same
Coaching Account Executives on creating compelling, value-based pitch decks and research to close new business with executive-level prospects
Maintaining deep understanding of market trends, competitive threats, and B2B client needs in digital media, and cascading knowledge to team
Ensuring seamless post-onboarding hand-offs to Account Managers to drive client success and expansion opportunities
Driving operational rigor, including quota setting, accurate forecasting, and optimizing sales processes through data and tools

Skills

Salesforce

B2B Sales

Programmatic Advertising

Sales Leadership

Team Management

Outbound Sales

Pipeline Generation

New Logo Acquisition

CRM Tools

Account Executive Coaching

StackAdapt

Programmatic advertising and digital marketing platform

About StackAdapt

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Toronto, CanadaHeadquarters

2014Year Founded

$4.2MTotal Funding

SERIES_BCompany Stage

Consumer Software, EntertainmentIndustries

1,001-5,000Employees