[Remote] Programmatic Supervisor at Barkley

Kansas City, Missouri, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Advertising, Digital Marketing, MediaIndustries

Requirements

Minimum 3 years of Programmatic Media Buying experience
Knowledge and prior use of Google Ads, Microsoft Advertising, and Amazon
Strong organizational and mathematical skills
Ability to multi-task and deliver work on-time for set deadlines
Ability to establish good working relationships with media reps
Ability to work effectively with a variety of internal teams and business groups, including Creative, Account Management, Finance and Project Management
Ability to communicate effectively within a team environment, with outside media reps as well as with current clients
Must be prepared for a fast-paced environment and be comfortable making decisions
Curiosity and Skepticism: Always asking “WHY?”, internal drive to learn, consider situations from multiple perspectives
Strategic, Creative Problem-Solving: Analytical, enjoy working with data to derive insights, develop robust strategies, creative solutions
Initiative: Gritty self-starter, proactively bring solutions to challenges
Communication & Storytelling: Communicate complex information, marry data and storytelling
Adaptability: Adjust in evolving or ambiguous situations, excited for changes in media landscape
Self-Development: Reflective, self-aware, seek opportunities to learn and develop self and others

Responsibilities

Responsible for campaign development, management and optimization within various platforms, such as Google Ads, Microsoft Advertising, Amazon, Pinterest, etc
Builds relationships and maintains ongoing communications with media representatives
Integral activation lead in key client communication
Present at all key client presentations and meetings
Designs optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements
Keeps a pulse on all media buys and is ultimately responsible for the post-buy results and ongoing reporting
Updates Supervisor on status of current accounts on an ongoing basis and elevates and issues in a timely manner
Responsible for overseeing all campaign tracking set-up and implementation before launch of a campaign, with support from Ad Operations
Oversees creation of all reporting dashboards and is integral in presentations to clients on an ongoing basis
Lead in collaboration with finance team members to resolve media billing issues
Ensures strict adherence to client budgets while meeting client objectives
Stays current on all media trends and opportunities in the industry
Other duties/responsibilities may be assigned from time to time

Skills

Key technologies and capabilities for this role

Programmatic MediaGoogle AdsCampaign ManagementMedia OptimizationData AnalysisDigital Performance MarketingMedia PlanningMedia Buying

Questions & Answers

Common questions about this position

Is this a remote position or does it require office work?

This is a full-time, hybrid position.

What salary or compensation is offered for this role?

This information is not specified in the job description.

What platforms will I be working with in this role?

You will be responsible for campaign development, management, and optimization within platforms such as Google Ads, Microsoft Advertising, Amazon, and Pinterest.

What personal qualities are needed to succeed in this role?

Key qualities include curiosity and skepticism, strategic creative problem-solving, initiative, communication and storytelling, adaptability, and self-development.

What does the team structure look like at the company?

The company has 200 team members.

Barkley

Full-service marketing and advertising agency

About Barkley

Barkley is a marketing and advertising agency focused on creating modern brands that appeal to today's consumers. The agency works across various sectors, including consumer goods, finance, healthcare, non-profit, restaurant, retail, and travel, serving clients from large corporations to retail and hospitality brands. Barkley offers a wide range of marketing solutions, including advertising, communication, product innovation, media strategy, and talent management. By utilizing deep consumer insights, they develop campaigns that resonate with audiences and keep brands relevant. Their services include experience design, digital platform optimization, influencer activations, and creative campaign development, allowing them to support clients in achieving their business goals, whether launching new products or enhancing consumer engagement. Barkley's unique combination of creativity and data-driven insights sets them apart from competitors, ensuring they stay ahead of market trends.

Kansas City, MissouriHeadquarters

1964Year Founded

$5.1MTotal Funding

MERGERCompany Stage

Consulting, Consumer Software, Consumer GoodsIndustries

501-1,000Employees

Benefits

Health Insurance

Life Insurance

Unlimited Paid Time Off

401(k) Retirement Plan

Risks

Rapid acquisitions may lead to integration challenges and cultural clashes within Barkley.

The merger with OKRP could result in operational inefficiencies and client conflicts.

Investment from a Chicago firm may lead to strategic shifts disrupting current operations.

Differentiation

Barkley is one of the largest independent, employee-owned advertising agencies in the U.S.

The agency combines creativity with data-driven insights for modern consumer engagement.

Barkley's integrated marketing approach spans multiple industries, ensuring brand relevance.

Upsides

Barkley's acquisition of Adlucent enhances its performance media and MarTech capabilities.

The merger with OKRP creates one of the largest independent marketing firms in the U.S.

Barkley's focus on ESG aligns with growing consumer demand for sustainable brands.

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