Workwave

Sales and Marketing Specialist

Holmdel, New Jersey, United States

Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Property Maintenance, BiotechnologyIndustries

Requirements

Candidates should have 2-5+ years of experience in a Business Development or Sales Development role with a proven record of high performance. Excellent persuasive and professional communication skills, a proactive and results-oriented mindset, and analytical curiosity are essential. Experience with Account-Based Marketing concepts and platforms like 6sense, as well as hands-on experience with CRMs like Salesforce and sales engagement tools like Outreach or SalesLoft, are considered a significant advantage.

Responsibilities

The Business Development & Growth Specialist will drive pipeline growth through strategic, multi-channel outbound prospecting, including phone calls, emails, and social media engagement. They will articulate the company's value proposition to engage potential clients and qualify their needs, consistently achieving goals for qualified meetings set for Account Executives. Responsibilities also include analyzing lead generation channel performance, utilizing marketing tech stack for account identification and campaign optimization, providing feedback between sales and marketing, and testing outreach messaging to improve conversion rates.

Skills

Sales Development
Marketing Strategy
Outbound Prospecting
Email Campaigns
Social Media Engagement
Value Proposition
Lead Generation
CRM
Data Analysis
Campaign Optimization
6sense
LinkedIn

Workwave

Software solutions for field service management

About Workwave

WorkWave specializes in software solutions for field service management, catering to businesses that provide services at customer locations, such as pest control, lawn care, and HVAC. Its suite of products includes tools for scheduling, dispatching, customer relationship management (CRM), billing, and mobile workforce management, all designed to automate processes and enhance operational efficiency. WorkWave operates on a subscription model, allowing clients to customize their software access based on their needs and scale as their business grows. Additionally, the company offers specialized services for private equity investors, providing support and resources to optimize investments in the field service sector. WorkWave's goal is to continuously improve its offerings and ensure clients have access to the latest technologies while fostering a remote-first work environment for its employees.

Holmdel Township, New JerseyHeadquarters
1984Year Founded
$8.1MTotal Funding
SEEDCompany Stage
Enterprise Software, Financial ServicesIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Holidays
Mental Health Support
Tuition Reimbursement
Paid Sick Leave

Risks

Increased competition from FieldEdge, Housecall Pro, and ServiceTitan threatens market share.
TEAM Software acquisition may pose integration challenges and distract from core operations.
Economic uncertainty could lead businesses to cut back on software investments.

Differentiation

WorkWave offers AI-driven route optimization, unique in the green industry.
The company provides flexible financing options through partnerships with Wisetack and YouLend.
WorkWave's PestPac platform is modernized and internationally accessible, enhancing global reach.

Upsides

WorkWave's software bookings increased by 34% in Q3 year over year.
The company saw a 66% increase in new customers compared to Q3 2022.
WorkWave's strategic partnerships enhance customer satisfaction and sales potential.

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