Product Marketing Manager - EPM- Paris at Pigment

Paris, Île-de-France, France

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, Financial Planning, Enterprise Performance ManagementIndustries

Requirements

Experience as a Product Marketer preferably in an EPM vendor focused on financial consolidation and/or FP&A across relevant industries with a solid understanding of the related finance processes
Solid background in Enterprise Performance Management software with a good understanding of the core finance processes such as planning/forecasting, consolidation and reporting
Strong understanding of the finance persona within a business, particularly as the primary decision-maker in the buying process
Comfortable evangelizing and promoting Pigment at field marketing events

Responsibilities

Crystallize Pigment’s value proposition within EPM, by conducting persona research, gathering feedback from internal and partner teams and testing our product yourself
Develop messaging and positioning, build and deliver sales tools across the sales cycle, including presentations, webpages, and other tools, to enable GTM teams to communicate the value of Pigment effectively
Share current and upcoming trends with GTM and product teams to inform our future positioning and product roadmap
Facilitate alphas and betas for product testing, focusing on the validation of our value proposition and sharing prioritized feedback with product teams
Understand complex buying/selling processes around EPM and specifically financial consolidation involving multiple decision-makers for software and solution purchases and translate that to successful GTM strategies
Manage product launches by building value messaging in collaboration with product management, develop collateral and sales tools, and work closely with sales and marketing teams to craft marketing plans and own product launches
Own the process to prioritize Pigment-wide feedback we collect from various sources (CSMs, Support, Sales, Partners, etc.), support product decision-making, equip field teams on how to answer questions about it and close the loop with relevant parties as appropriate
Work closely with demand generation teams (field marketing, content marketing, etc.) to create campaigns to drive demand for Pigment

Skills

Key technologies and capabilities for this role

Product MarketingEPMPersona ResearchMarket ResearchValue PropositionCustomer FeedbackDemand GenerationSales EnablementProduct StrategySolutions Consulting

Questions & Answers

Common questions about this position

What is the location for this Product Marketing Manager role?

The role is based in Paris.

Is the salary or compensation specified for this position?

This information is not specified in the job description.

What are the main responsibilities for this Senior Product Marketing Manager role?

Key responsibilities include crystallizing Pigment’s value proposition within EPM through persona research and feedback, developing messaging and sales tools, sharing market trends, facilitating product testing, understanding EPM buying processes, and managing product launches.

What is the company culture like at Pigment?

Pigment takes smart risks, celebrates bold ideas, challenges the status quo, and works as one team, with a focus on innovation and impact at scale.

What kind of experience makes a strong candidate for this role?

Strong candidates should have expertise in EPM, experience building value propositions through customer research and product testing, skills in messaging, sales enablement, and managing product launches, plus the ability to collaborate across Product, Sales, and Marketing teams.

Pigment

SaaS platform for financial planning and analysis

About Pigment

Pigment offers a financial planning and analysis platform that simplifies complex financial reporting and forecasting for businesses of all sizes. The platform operates on a software-as-a-service (SaaS) model, where clients subscribe and pay a recurring fee. Pigment's features include connectivity, processing power, and collaboration tools, which enhance the user experience and differentiate it from other financial planning tools. Users can create detailed financial models covering various aspects like human resources, revenue, expenses, and cash flow, which traditional spreadsheets often cannot handle effectively. By automating these processes, Pigment enables businesses to save time and focus on analyzing their financial data to drive value.

Paris, FranceHeadquarters

2019Year Founded

$378.3MTotal Funding

SERIES_DCompany Stage

Enterprise Software, FintechIndustries

501-1,000Employees