Partner Marketing Manager

Position Overview

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Retool is seeking a pioneering individual to build its partner marketing program from the ground up. This role is for someone who loves technology and strategic thinking, and is ready to define everything from joint messaging with partners to go-to-market strategies. You will be a relationship architect, a joint-value storyteller, a program creator, and a passionate advocate for shared customers. This is a high-visibility, critical role in an exceptional company, shaping the future of Retool's ecosystem growth as AI reshapes the market.

Key traits: Dynamic, authentic, respectful, engaging, articulate, humorous, succinct, respectable, genuine, driven, curious, honest.

You will have broad responsibility for architecting and scaling our partner marketing function, defining how Retool's story is told with and through its diverse ecosystem of partners.

Responsibilities

• Lay the groundwork: Dive deep into Retool’s potential partner ecosystem—from technology alliances to solution providers and agencies—to define joint value propositions and co-marketing strategy from scratch.
• Craft the narrative: Create compelling messaging, positioning, and resources that clearly articulate the "better together" story, preparing both partners and internal teams to communicate value effectively.
• Build the engagement engine: Design and implement processes, programs, incentives, and experiences that make it seamless and rewarding for partners to co-market with Retool, obsessing over a frictionless journey for them.
• Architect winning plays: Design, build, and launch innovative and scalable partner marketing programs – including impactful co-marketing campaigns, joint webinars and events, and compelling partner-facing content – that you'll own from concept to completion.

Requirements

• Built before: Prior experience in partner marketing, channel marketing, or a closely related role, ideally at a high-growth B2B SaaS company. Experience in building impactful programs where they didn't exist before is essential.
• Master communicator: World-class writing, editing, and presentation skills, with the ability to distill complex ideas into simple, exciting messages.

About Retool

Nearly every company in the world runs on custom software. Gartner estimates that up to 50% of all code is written for internal use. This includes operational software for tasks like refunding orders, underwriting loans, onboarding employees, analyzing transactions, and providing customer support. However, most companies lack adequate resources to invest properly in these tools, resulting in outdated internal software or users still relying on manual, spreadsheet-based workflows.

At Retool, our mission is to bring good software to everyone. We are building a new type of development platform that merges the benefits of traditional software development with a drag-and-drop UI editor and AI, significantly accelerating the creation of internal tools. We believe the future of software development lies in abstracting away tedious and repetitive tasks, while creating reusable components that amplify productivity for future developers and projects. This approach leads to not just efficiency, but good software by default—a mission worth pursuing.

Today, Retool's customers range from small startups building their first operational tools to Fortune 500 companies developing mission-critical applications for thousands of users across their businesses. We are looking for passionate individuals to join us.