Cohere

Contract Partner Marketing Manager

San Francisco, California, United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Artificial Intelligence, Cloud ComputingIndustries

Requirements

The ideal candidate should possess over 5 years of experience in B2B marketing, with a preference for enterprise tech, SaaS, or AI sectors. Proven experience in cloud partner marketing, especially co-marketing with hyperscalers or major technology providers, is essential. A strong understanding of go-to-market strategies, partner ecosystems, and cloud-based AI solutions is required, along with a demonstrated track record of leading multi-channel marketing campaigns from strategy to execution and strong relationship management skills.

Responsibilities

The Partner Marketing Manager will develop and lead marketing initiatives tailored to cloud provider ecosystems, aligning with joint business objectives and designing/executing go-to-market programs including co-branded campaigns, webinars, and events. Responsibilities include building relationships with partner stakeholders, planning and executing technical and industry-specific marketing campaigns, collaborating with product teams on strategic partner moments, and overseeing co-marketing initiatives like roadshows and hackathons. The role also involves developing content and sales enablement materials, leading training and certification initiatives, fostering partner advocacy programs, establishing key performance metrics for marketing programs, and working with cross-functional teams to create a scalable partner marketing infrastructure.

Skills

Partner Marketing
Go-to-Market Strategy
Campaign Management
Webinars
Industry Events
AI Solutions
Cloud Providers
Marketing Strategy
Cross-functional Collaboration
Product Marketing

Cohere

Provides NLP tools and LLMs via API

About Cohere

Cohere provides advanced Natural Language Processing (NLP) tools and Large Language Models (LLMs) through a user-friendly API. Their services cater to a wide range of clients, including businesses that want to improve their content generation, summarization, and search functions. Cohere's business model focuses on offering scalable and affordable generative AI tools, generating revenue by granting API access to pre-trained models that can handle tasks like text classification, sentiment analysis, and semantic search in multiple languages. The platform is customizable, enabling businesses to create smarter and faster solutions. With multilingual support, Cohere effectively addresses language barriers, making it suitable for international use.

Toronto, CanadaHeadquarters
2019Year Founded
$914.4MTotal Funding
SERIES_DCompany Stage
AI & Machine LearningIndustries
501-1,000Employees

Risks

Competitors like Google and Microsoft may overshadow Cohere with seamless enterprise system integration.
Reliance on Nvidia chips poses risks if supply chain issues arise or strategic focus shifts.
High cost of AI data center could strain financial resources if government funding is delayed.

Differentiation

Cohere's North platform outperforms Microsoft Copilot and Google Vertex AI in enterprise functions.
Rerank 3.5 model processes queries in over 100 languages, enhancing multilingual search capabilities.
Command R7B model excels in RAG, math, and coding, outperforming competitors like Google's Gemma.

Upsides

Cohere's AI data center project positions it as a key player in Canadian AI.
North platform offers secure AI deployment for regulated industries, enhancing privacy-focused enterprise solutions.
Cohere's multilingual support breaks language barriers, expanding its global market reach.

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